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Commentary & Insights on Entrepreneurship The Top of Mind blog brings an array of editorial views to current events shaping the world of entrepreneurship. Engage, exchange, and expand your own view of the world!

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Top of Mind's 5 Must-Read Articles in Entrepreneurship

The media seems to be a buzz with the nation's small business decline. From the increase in the number of startups failing, to the decrease in the number being started, this trend--not the reason for it, much to my disappointment--is being spun across the nation's news outlets.

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Thom Ruhe
on June 04, 2014
Website Must-Haves For Optimal Marketing

If when you look at the endless options for marketing your business and feel overwhelmed, you are certainly not alone. Take the traditional marketing venues--newspaper, radio, TV, direct mail--and combine them with the almost limitless opportunities presented on the Internet today, and the task of identifying a marketing mix that can produce the best results for your business can seem near impossible.

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Amanda Schnieders
on May 30, 2014
Top of Mind's 5 Must-Read Articles in Entrepreneurship

Angel funding hit the news last week in a big way with the Angel Capital Association launching its "Protect Angel Funding" campaign. This professional and trade association supports the success of angel investors in high-growth, early-stage companies. It launched the campaign in an effort to keep startups from losing this source of funding if the Securities and Exchange Commission (SEC) increases the financial qualifications for accredited investors.

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Thom Ruhe
on May 30, 2014
10 Reasons Your Business Needs a Positioning Statement (and How to Start Building Yours)

As an entrepreneur, there's no greater fear than developing a product or service that no one wants and no one is willing to pay for.

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Annette Beck
on May 28, 2014
Craft Distillery Proves Startups Can Be a Family Affair

The smell is potent. It's apparent as soon as you walk in. The tinge of distilled mash is unavoidable, and a pleasant reminder that this building is more than just a beautiful space that people now host weddings and events in. It's also a startup. A startup craft distillery, that is.

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Amanda Schnieders
on May 22, 2014
Top of Mind's 5 Must-Read Articles in Entrepreneurship

Being an entrepreneur can be quite an adventure. It comes with a host of ups and downs and surely, this risk (and reward)-filled path is not for everyone. But for most who have built their entrepreneurial dream, they would never trade it for a job--not for a million bucks.

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Thom Ruhe
on May 14, 2014
When Do You Pivot, Proceed or Quit?

A tough question every entrepreneur has to consider about his or her business is when to pivot, proceed or just plain quit.

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Amanda Schnieders
on May 12, 2014
Ice House Program Teaches Teen Entrepreneurial Mindset

In this segment of Top of Mind, I talk with 17-year-old Jairo Fernandez, a student from Bishop Ward High School in Kansas City. Fernandez recently attended the Ice House Entrepreneurship Program, which is especially designed to develop critical thinking skills that will enable participants to identify and evaluate opportunities, manage risks, and learn from the results.

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Prentiss Earl III
on May 07, 2014
Top of Mind's 5 Must-Read Articles in Entrepreneurship

Every year I wait for the lists. Those that list the most innovative things to happen this past year. MIT Technology Review's list is one of these. The 10 greatest breakthroughs and innovations in technology. It takes a deep dive into each of the 10 technologies. This year it was things like brain mapping and agricultural drones.

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Thom Ruhe
on May 02, 2014
New Founders School Series: Bootstrap Marketing for Startups

Believe it or not, you don't need a big budget or an army of people to market a product successfully. In today's marketplace, a startup can, with "a little ingenuity, some hustle, curiosity, and hard work" achieve myriad marketing goals, according to Kauffman Founders School expert Anita Newton. Kauffman Founders School is dedicated to providing entrepreneurs with the skills and knowledge they need to create and develop successful startups.

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Wendy Torrance
on May 02, 2014

Twitter Updates

  • New @KauffmanFDN Policy Digest highlights impacts of non-competes on individuals, firms & economy http://t.co/ebimNMhe4E
  • Rethinking Non-Competes: Unlock Talent to Seed Growth http://t.co/ebimNMhe4E via @KauffmanFDN
  • "Why Innovators Fail & How You Can Benefit" and 4 other stories in this week's Must-Read Articles in Entrepreneurship http://t.co/C3iEs58onx
  • Why Being Self Critical Can Make You A Stronger Founder http://t.co/5P4ItW528C by @WEFTorrance via @EntMagazine
  • What is one thing that you've done in your venture that has helped you become a better leader? We want to hear ideas from you all!