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Top of Mind's 5 Must-Read Articles in Entrepreneurship

How are company names chosen? The initial impression of a company is its name because that is how any conversation about the venture is started. Therefore, how do you get the name right? Oftentimes there's a story rooted somewhere in the company's history that explains how the business ended being called what it is. And I can imagine, if its importance was taken into consideration, choosing that name was a daunting task.

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Taylor Brown
on June 10, 2014
IPOs Going Going Gone?

As analysts debate over Facebook’s “failure” of an Initial Public Offering, one thing has been made clear through some recently released Kauffman Foundation research: America’s slump in IPOs does not bode well for our nation’s job creation or economic growth.

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Thom Ruhe
on May 22, 2012
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