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Commentary & Insights on Entrepreneurship The Top of Mind blog brings an array of editorial views to current events shaping the world of entrepreneurship. Engage, exchange, and expand your own view of the world!

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4 Ways to Ramp Up Social Media

In this day and age, you have hundreds of marketing tactics at your disposal. The bad thing is, you have hundreds of marketing tactics at your disposal.

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Amanda Schnieders
on June 12, 2014
What Arbys Can Teach Startups About Digital Marketing

Last night, I sat down to watch the Grammys--remote in one hand, phone in the other. As is typical these days, a primetime award show, sporting event or political presser isn't quite complete without the added noise of what the rest of the world thinks about what's going on in front of us onscreen. But as luck would have it, this occasion provided me with an important and far-more-lasting lesson in the power of digital media than the reasoning behind Lorde's black fingertips. And it was all thanks to Pharrell Williams' hat.

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Amanda Schnieders
on January 27, 2014
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Twitter Updates

  • Clearly define your startup internship program to ensure value for both sides says @ifain http://t.co/wk3TFMz65C via @WSJ
  • Annual holidays cut risk of heart attacks in men by 30% & by 50% in women | 5 Must-Read Articles in Entrepreneurship http://t.co/lyiPhTngYO
  • New @KauffmanFDN Policy Digests says state enforcement of non-competes hinders job creation http://t.co/ebimNMhe4E
  • Customer Development Data: Why You Should Be Thinking More Like a Scientist http://t.co/PGc9Xkmgmf via @kauffmanFS
  • Entrepreneurial activity spans industry sectors & links commercial/social aspects | Educating Australia's Leadership http://t.co/aqiqIv7DSJ