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Fueling the Buzz Big Ideas for Small Businesses

2/21/2013 6:00 PM - 8:00 PM

Fueling the Buzz


When: Thu, Feb. 21

6-9 pm

Where: Map this event »

St. Petersburg Pier

800 Second Ave. NE

Third-Floor Ballroom

St. Petersburg, Florida 33701

United States


Ester Venouziou or Ebony Grimsley (

registration information

Online registration is available until: 2/20/2013

Register for this event »


Learn to maximize e-newsletters, printed marketing materials and social media to bring more customers. We’re not providing tips. We’re giving you fuel to increase sales and exposure.

The event, presented by LocalShops1 and Above Promotions, will be moderated by Susan Robertson, marketing director of the Pier, and includes a special presentation by Ebony Grimsley, founder of Above Promotions and author of Because You're Small.

Also on the panel, we have four of Tampa Bay's top marketing experts: Michael Blasco, 352 Media; Gary Hasbach, TrueFire/MailDog Manager; Nancy Howe, Tampa Bay Newswire; and Chris Rokosz, Rokosz Media Studios.

Free appetizers provided by Mama Micielli's Italian Restaurant and Pastry Shop.


Early registration

$10 LocalShops1 Business, Artist & NonProfit members

$15 non-members

After Feb. 15

$15 LocalShops1 Business, Artist & NonProfit members

$20 non-members

At the door: $25

Limited vendor opportunities are available. Please email for more information.

Meet the Business Boosters

Moderator Susan Robertson, Urban Retail Properties

Susan oversees all marketing and events for the St. Petersburg Pier, including entertainment, media buys, public relations, social media and more.She serves on the Leadership St. Pete Alumni Association, Bay Area Concierge Association, Downtown Business Association, LocalShops1 Advisory Board and the St. Pete Arts/Marketing Committee.

Michael Blasco, 352 Media

Captivating design, functionality for your website

Michael, who joined the award-winning 352 Media team in 2010, is heavily involved in the Tampa Chamber of Commerce and was chairman of Emerge Tampa Bay in 2009.Michale is also president of Tasting Tampa, a food-centric events and promotions company that also offers consulting and catering services.

Gary Hasbach, TrueFire/MailDog Manager

Effective Email Marketing Campaigns

Gary is a media manager for True Fire and Mail Dog, a St. Petersburg-based company with more than 70 national awards and patented technology platforms, to empower businesses of all sizes. Mail Dog specializes in email and enewsletter marketing tools, collaborating with more than 1,600 agencies, creative organizations and customers worldwide.

Nancy Howe, Tampa Bay Newswire

Getting the Media to Notice You with Press Releases

Nancy is president of Tampa Bay Newswire and KnowHowe, a full-service writing company. A longtime key player in the region's economic development, Nancy has been named one of Tampa Bay 100 most influential business executives by CEO magazine.Her career has included key roles at the St. Pete Times, Art & Design News and Maddux Business Report.

Christopher A. Rokosz, Rokosz Media Studios

Building the Buzz With Videos: DYI and Pro

Whether it be radio, television, film, stage, the Internet or in person, Christopher has added value, and enjoyment to the lives of almost 2 billion people worldwide with his unique style, energy, knowledge, and take on life. As founder of ROKOSZ Studios, Christopher and his team have produced more than 40,000 online videos promoting businesses.

Special Presentation

Ebony Grimsley, founder of Above Promotions Co. & author of Because You’re Small, will discuss tools that can help you build your social media presence without spending all day on Facebook. Ebony has worked with business owners, professional athletes and film organizations and has planned and assisted with events for industry personnel for noted people including Korn, Marilyn Manson, James Earl Jones and others. Featured on, the Retail Customer Experience, Mainstreet and other publications, as well as a monthly guest on WEAL in North Carolina, Ebony is often invited to speak about marketing strategies, leadership and organizational techniques.

Fueling the Buzz

Thu, Feb. 21 6-9 pm

St. Petersburg Pier

800 Second Ave. NE

Third-Floor Ballroom

St. Petersburg, Florida 33701

United States

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