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Designing Habits with Nir Eyal

6/18/2013 6:00 PM - 8:15 PM

Designing Habits with Nir Eyal

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Tuesday, June 18, 2013

6:00 PM to 8:15 PM

Atlassian Dev Den

1098 Harrison St. , San Francisco, CA (map)

Entrance on Sherman Alley by the park

The Growth Hackers in the group will be familiar with the equation: Conversion = Desire - Friction. Key to increasing desire to using your product/service is successfully understanding and designing habits for your users.

We're thrilled to have as our speaker: Nir Eyal, a behavioral economist who's focus is the intersection of psychology, technology, and business and encompasses user experience design, behavioral economics, and a dash of neuroscience. You can read more about Nir at his website

Learn More: Designing Habits with Nir Eyal

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