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1 Million Cups St Louis SYNEK

7/23/2014 9:00 AM - 10:00 AM


Steve Young


SYNEK is the first ever beer packaging that gives people access to any beer ever made fresh on their kitchen counter. We recently opened pre-orders and secured over $600,000 in less than two weeks. In that same period, we have been able to sign on board over 600 breweries providing access to over 10,000 different brands to our backers. We have returned to 1 Million Cups to talk about why we failed horribly the first week of our pre-order campaign, how we pivoted, and why SYNEK has received so much traction.

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