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Academics

76 results found

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Bizinformer: 5 Tips to Test an Underperforming Product or Service.
7/12/2007
Summary:

Very short but very sweet advice on testing a poorly selling product's appeal in the marketplace--and useful tips on what to do if it fails the test.

Go To Source (www.bizinformer.com)
Bringing the Value Back Into Value Propositions
7/12/2007
Summary:

Vendors who present a large menu of features in an attempt to differentiate their products would do better to emphasize two or three proven points of difference in the value each product delivers. This article is based on research published in the Harvard Business Review.

Go To Source (www.ecommercetimes.com)
Management Methods | Management Models | Management Theories
7/12/2007
Summary:

If you come across a business term that is unfamiliar or unclear, Value Base Management.net probably can has a definition and an explanation. Check it out and be sure to bookmark it for future reference.

Go To Source (www.valuebasedmanagement.net)
NDE-news: October 3 - 10, 2005 - It Pays to be a Copycat?
6/8/2007
Summary:

This news note cites an article, and#34;The Power of Dumb Ideas,and#34; in which Randall Rothenberg argues that, when it comes to success in business, emphasis on strategy imitation outperforms emphasis on innovation. Source for the article is a Booz Allen Hamilton study of successful business strategies over 30 years.

Go To Source (www.publicforuminstitute.org)
Market Research Checklist
3/21/2007
File Resource
Summary:

Use this Market Research Checklist to identify the information you will research for your business.

Download
Funding Goals
FastTrac
3/20/2007
Article Resource
Summary:

Resource Abstract

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Workflow Worksheet
3/20/2007
File Resource
Summary:

This tool will help develop one complete workflow for a single operational system.

Download
Fifty-two Percent of Workers Plan to Quit Within Two Years
3/13/2007
Summary:

Research shows that nearly 50 percent of workers don't have performance goals that can be objectively measured. A lack of clear objectives can lead to workplace dissatisfaction and an increase in turnover rates. This article suggests a number of communication strategies to address the problem.

Go To Source (communicationnation.blogspot.com)
eVenturing Audiocast: Suman Saripalli, SBIR/STTR Expert
3/1/2007
Summary:

The Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) federal research grant programs are the most important federal programs that spur innovation and entrepreneurship. Suman Saripalli, entrepreneur and SBIR applicant winner, talked with Kauffman eVenturing for a brief eVenturing Audiocast interview (3:03) on how to win one of the federal grants.

Go To Source (easylink.playstream.com)
The Role of Entrepreneurship in Solving World Problems
Byers Tom
2/28/2007
Audio Resource
Summary:

Prominent industry leaders team up with Stanford Faculty to discuss entrepreneurial solutions to problems in the areas of international affairs, human health and the environment.  They tackle world issues from a global and technical perspective beyond the usual bureaucratic approach with a special focus on developing nations.

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