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Business Mentors

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Top of Mind's 5 Must-Read Articles in Entrepreneurship
Thom Ruhe
3/18/2014
Blog Resource
Summary:

Venture capital certainly has its place within the entrepreneurial ecosystem. Some of our nation's largest companies (and employers), like Apple, Google and FedEx, have secured this form of funding. But plenty of Kauffman Foundation research tells us that VC funding isn't as mainstream in startups as one would gather based on its common place in startup news. In fact, less than 20 percent of the fastest growing young companies ever take venture capital money.

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Building An Online Brand For Your Startup
Amanda Schnieders
9/12/2013
Blog Resource
Summary:

Strategic words are out. Personal search is in. This week, the Kauffman Foundation held a seminar on "Online Branding for Startups" with help from Mark Traphagen of Virante, a SEO marketing firm out of Durham, N.C. I learned a number of things in the hours we discussed branding with entrepreneurs and Kauffman associates, but here are my top four takeaways.

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Founders School Live Enhances Learning Through Real-Time Events
Amanda Schnieders
11/20/2013
Blog Resource
Summary:

Even with the most intuitive educational material, sometimes the most important thing a students needs is the ability to ask questions. For entrepreneurs, who are often lifelong learners, this is essential to the application of the material to their business. While online learning can facilitate opportunities to learn lessons anytime, anywhere that might not otherwise be available, the opportunity to engage directly with experts creates important connections and discussions.

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Founders School Live Enhances Learning Through Real-Time Events
Amanda Schnieders
11/20/2013
Blog Resource
Summary:

Even with the most intuitive educational material, sometimes the most important thing a students needs is the ability to ask questions. For entrepreneurs, who are often lifelong learners, this is essential to the application of the material to their business. While online learning can facilitate opportunities to learn lessons anytime, anywhere that might not otherwise be available, the opportunity to engage directly with experts creates important connections and discussions.

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The Art of Teaching Entrepreneurship and Innovation
Seelig Tina
5/27/2009
Audio Resource
Summary:

Stanford Technology Ventures Program's Executive Director Tina Seelig shares rich insights in creative thinking and the entrepreneurial mindset. Her talk, based on her 2009 book, <em>What I Wish I Knew When I Was 20</em>, cites numerous classroom successes of applied problem-solving and the lessons of failure.

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Entrepreneurial Marketing Person to Person
Sheets Mary Ellen
1/15/2005
Article Resource
Summary:

Giving back to the community-and engaging one-on-one with charitable operatives, the press, and other local constituencies-enables small businesses to increase exposure at little cost, says the founder of a national moving franchiser.

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Doing Business in the Global Village: Legal and Strategic Aspects
Sherman Andrew J
9/25/2000
Article Resource
Summary:

Small and growing companies are discovering lucrative new markets abroad. Developing countries are importing products, tech know-how and system support and offering franchising, licensing and distribution opportunities. If your company is expanding abroad, you need to know what you're getting into.

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Strategies for Effective Partnering Relationships
Sherman Andrew J
6/1/2004
Article Resource
Summary:

For entrepreneurial companies and their established counterparts, joint ventures and strategic alliances bring mutual benefits that each would otherwise be unable to achieve independently.

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The Heart of an Educator
Sherman Andrew J
2/1/2005
Article Resource
Summary:

Writing, advising, lecturing - for Andrew Sherman, it's all about educating entrepreneurs.

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Navigating Entrepreneurial Peer-to-Peer Organizations
Sherman Andrew J
10/7/2005
Article Resource
Summary:

Many founders have cited the importance of access to mentoring and coaching that the peer-to-peer organizations, as well as industry groups, Chambers of Commerce, and trade associations, have provided for them.

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