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Pairing with charities enables entrepreneurial companies to offer a morale-boosting perk to employees while enhancing traditional marketing strategies, says the founder of a consultancy that facilitates such sponsorships.
A technology entrepreneur loses his shirt on his first company, regroups and starts a second, and lives to advise others about how to get it right.
A mature business facing altered circumstances might need to bring in a partner rather than just an employee, writes the author, who poses a series of questions for founders to address prior to making what could be a difficult leap.
Here are five big issues you should consider if you want your company to be able to evolve and grow to the next stage of development.
There has been a lot of attention paid to ethics in business lately. Of course, most of that focus has been on the lack of ethics in business.
Entrepreneurs can benefit from seeking to be paired for a fee with a mentor who provides guidance and support, says the author, who pursued such a formal mentorship upon the founding of her second venture. With new skills to learn in an operating company as opposed to her previous professional-services concern, this entrepreneur reports developing company-building tactics as well as respect for mentoring itself.
A helping hand from a beloved family member gave this author a gift more precious than a paycheck: the time and attention she needed to rebuild her career -- and her belief in herself.
Developing an environment in your company that rewards hard work and wins employee loyalty always helps to foster success. That culture may be crucial when your business has to confront a crisis.
After selling her first company, a newly wealthy software entrepreneur felt that writing checks to charity wasn't enough. So, she set up a nonprofit that runs a business employing disadvantaged young people. Then she joined an organization advocating economic fairness in society. Now she's providing for her daughter's education and learning about investment strategies.
Adaptation to change is a top priority for the founder of a fast-growing company that provides information-management solutions for home-care agencies. Leadership sets the standards for performance. But the bottom line is the bottom line, especially in tighter capital markets. The best way to foster endurance is to build value by satisfying your paying customers.
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