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The Resource Center has all the info you'll need From content to user feedback, the resource center has the information you need for every level of the entrepreneurial process.
The team behind Cooliris - CEO Soujanya Bhumkar, Product Manager Josh Schwarzapel, and CTO Austin Shoemaker - discuss in detail the launch and management of their innovative web-discovery business. Topics discussed include cultivating vigorous start-up energy, building monetization into the product, and building an effective and talented team.
Mohr Davidow Ventures partner Erik Straser offers insight on the unfolding sector of new energy technologies, and discusses how it will be affected by an economy in credit crisis. He unveils the market's high level of industrial innovation, and offers students of entrepreneurship sound advice on finding the next crest in grand socioeconomic opportunity.
Robert Sutton, Co-Director of the Center for Work, Technology, and Organization at Stanford University focuses on what it takes to stimulate innovation and creativity in the workplace and relates the key points from his book "Weird Ideas that Work."
In this audio podcast, Professor Bob Sutton discusses "breakthrough" ideas in his latest book about dealing with difficult and conflicting relationships in a work environment. Sutton describes strategies to deal with "jerks" in an organization, and he illustrates the application of his ideas by using real-world examples sourced from readers' email responses to his new book.
Tien Tzuo, Chief Strategy Officer for Salesforce.com, describes seven lessons for transforming an enterprise software business from a traditional direct sales model to one which leverages the internet to produce in-bound sales. He stresses the awareness cycle for Salesforce.com's products, free-trial offers, onion-based product design and the continuing importance of events in the complex enterprise software industry.
An outstanding office culture trumps all, says Ken Wilcox, the CEO of Silicon Valley Bank, who heads the most noted financial hub for the technology sector. Wilcox discusses how his financial services institution has scaffolded against recession, and bullet points the uniqueness of commercial banking for the tech start-up.
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