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Getting the best out of temporary workers requires that entrepreneurs treat them as neither employees nor pariahs but rather take a middle ground, says the founder of a staffing service.
When developing a strategic plan to launch an international business program, growing companies must consider the potential barriers and adjustments they might need to make to their products and services.
Attention-grabbing tactics for niche products include providing snappy names and packaging, placing cold calls, and befriending the media in an effort to win PR, says the founder of a specialty women's hosiery company.
Carving a niche in a specialty business entails listening to customers for specific needs and becoming known in the industry as an expert or insider, says the cofounder of a broker-dealer that serves credit unions.
Dr. John Hennessy has been President of Stanford University since 2000. He became a Stanford faculty member in 1977. He rose through the academic ranks to full professorship in 1986 and was the inaugural Willard R. and
Inez Kerr Bell Professor of Electrical Engineering and Computer Science from 1987 to 2004. A pioneer in computer architecture, in 1981 Dr. Hennessy drew together researchers to focus on a computer architecture known as RISC (Reduced
Instruction Set Computer), a technology that has revolutionized the computer industry by increasing performance while reducing costs. In 1984, he used his sabbatical year to found MIPS Computer Systems Inc. to commercialize his research in
RISC processors. Dr. Hennessy is a recipient of the 2000 IEEE John von Neumann Medal, a 2004 NEC C&C Prize for lifetime achievement in computer science and engineering, and a 2005 Founders Award from the American Academy of Arts and
Sciences. Dr. Hennessy earned his bachelor's degree in electrical engineering from Villanova University and his master's and doctoral degrees in computer science from the State University of New York at Stony Brook.
Randy Komisar joined Kleiner Perkins Caufield and Byers in 2005 as a partner. For several years prior Randy has partnered with entrepreneurs creating businesses with leading edge technologies. He was a co-founder of
Claris Corporation, served as CEO for LucasArts Entertainment and Crystal Dynamics, and acted as a "virtual CEO" for such companies as WebTV, Mirra and GlobalGiving. He was a founding Director of TiVo where he is currently chairman of the
Nominating and Governance Committee. Earlier Randy served as CFO of GO Corporation and Senior Counsel for Apple Computer, following a private practice in Technology Law. Randy holds a BA in Economics from Brown University and a JD form
Harvard Law School. He is a Consulting Professor of Entrepreneurship at Stanford University and author of the best-selling book The Monk and the Riddle, as well as several articles on leadership and entrepreneurship. Randy frequently
speaks here and abroad on such topics.
Entrepreneurs must have a strategic reason for expanding and execute according to a plan that works for their company, says a cofounder of a major oil-change service company.
Entrepreneurs aiming to expand need to keep their eye on the regional, national, or global markets they covet while preserving and enhancing existing client relationships, says the founder of a private swim school that is poised for growth.
Fern Mandelbaum, is a Partner at Monitor Venture Partners. Ms. Mandelbaum is an entrepreneur and CEO who specializes in creating and growing technology focused businesses. Since 1998, Ms. Mandelbaum has worked with CEO's
helping them develop and refine their business concepts, recruit management teams, key advisors and board members, implement fund raising strategies and establish strategic alliances. Her portfolio includes: New Vine Logistics,
CaseCentral, Informative, NapaStyle, WetFeet, Care2, and LiveAdvice (merged with Keen). She has worked with, and secured funding for her companies from many of the leading venture capital firms, including: Mohr Davidow; ATV;
Kleiner-Perkins; Draper Fisher Jurvetson; ThomVest; and Carlyle Ventures. Between 1991 and 1998, Ms. Mandelbaum was co-founder and CEO of Skyline Products, one of the premier toy invention firms that was sold to IDEO Product Development,
the largest design firm in the U.S., in 1998. Skyline achieved annual growth in excess of 200%, becoming one of the top toy invention firms in the U.S. She was responsible for all marketing, business development, financial, legal, and
strategic planning aspects of the company, and licensed over 80 products to 50 companies during her tenure. Between 1988 and 1991, Ms. Mandelbaum was a General Manager at Metcal. She created and managed a division to develop and
commercialize foodservice equipment incorporating Metcal's proprietary heating technology. Prior to, and while, attending business school, Ms. Mandelbaum worked at Bain and Company, SRI International as a research analyst in the financial
industries center, Hewlett Packard, creating the used equipment vendor program, and the Kyoto Shinyo Kinko, managing the initial stages of a new product introduction. Ms. Mandelbaum received her M.B.A. from Stanford Graduate School of
Business in 1988 and her B.A. in Economics from Brown University in 19
Mr. Davidson is the Chairman of Fenwick & West. He advises technology companies, including networking, computer software and electronics companies as well as medical technology companies. His clients range from
start-ups to Fortune 1000 companies, including: Cisco Systems, Inc. Electronic Arts, Inc. Intuit Inc. Macromedia Inc. Symantec Corporation Other clients include Barclays Global Investors, Kleiner Perkins Caufield & Byers, Mohr Davidow
Ventures, Morgan Stanley and Sequoia Capital.
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