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Entrepreneurs

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VC Confidential: Care and Feeding of Humans
9/20/2007
Summary:

Good advice is worth hearing twice. This article doesn't plow any new ground, but coming from a venture capital blog it should command the attention of growth-hungry entrepreneurs.

Go To Source (www.vcconfidential.com)
Using the Internet for Market Research
Richter Sam
4/1/2007
Article Resource
Summary:

Much of the good business information is hidden in "the invisible Web," the 80 percent of the Internet not accessible to popular search engines. Good news: there are free and low-cost ways to access business information online. This article includes valuable Web sites to visit when you need information for your business or strategic planning.

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Using media coverage to get startups in front of potential customers, partners, investors
Pogorelc Deanna
4/5/2012
Blog Resource
Summary:

Entrepreneurs launching healthcare startups are great candidates for local and national media coverage if they know the best way to tell their stories. Read tips for media pitches.

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Using digg and Netscape to Get Traffic
9/20/2007
Summary:

Want to increase your Web site traffic? Sure you do. Well, here's the story you've been waiting for. Catchy titles, current facts and figures, and articles that benefit your target audiences are just a few ways to drive traffic. Read more to learn more from this helpful piece

Go To Source (www.pronetadvertising.com)
Using Scorecards With Your Board
10/11/2007
Summary:

A venture capitalist explains how key performance indicators (KPIs) are best compiled and used. They should be straightforward covering financial items and people, probably no more than 20, tied to specific managers, and coordinated by the CFO. Sales should be handled as a separate category.

Go To Source (www.vcconfidential.com)
Using SBIR to Bootstrap Your Company
Katz Warren
3/1/2007
Article Resource
Summary:

Warren Katz, founder of a defense-related technology company, illustrates how he took advantage of the U.S. Small Business Innovation Research (SBIR) program to provide seed funding for RandD that later turned into a major product for his company.

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Using Investment Bankers to Sell Your Company
Geshwiler James
7/1/2006
Article Resource
Summary:

A critical early step in preparing your company for sale is hiring an investment banker to guide you. The ten-point set of guidelines contained in this article will help you recruit and hire the right investment banker.

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Using Intellectual Property Attorneys
FastTrac
2/2/2007
Article Resource
Summary:

Every business has some form of intellectual property and many businesses will need the help of an intellectual property attorney to sort it all out.

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Using Credit Cards: Watch the Fine Print
Fergerson Wendy
3/1/2007
Article Resource
Summary:

In the first three years of running her printing solutions company, Wendy Fergerson borrowed roughly $60,000 per month on credit cards without paying any interest. Out of that experience, she recommends credit cards as a way to bootstrap a company as long as you pay attention to the details on each card for which you apply.

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Using Creativity to Stand Out in a Competitive Marketplace
Vernon Lillian
6/22/2003
Article Resource
Summary:

Marketing creatively will enable entrepreneurial retailers to prosper in difficult or changing times, writes the founder of a venerable direct marketing company. The author offers examples of creative marketing from the company's half century in business.

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