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The toughest and most important job of an entrepreneur is to select the people to bring into his or her company. The author suggests a way to do this: listen for the electricity.
A small business with a limited budget can set up a Web site, promote, and even advertise to keep marketing affordable, says the founder of a publicly traded communications agency.
Ken Denman, chairman, president and chief executive officer of iPass, is focused on making iPass enterprise connectivity secure, simple and convenient to use from any location of the world, on any platform installed and
any device deployed. Since joining iPass in October 2001, Ken has guided the company in leveraging the explosion in new broadband and wireless access technologies to make them real and globally available to any enterprise or service
provider. Under Ken's leadership, iPass has remade itself, from a leading aggregator of dial-up remote access networks, into a company that provides a broad array of enterprise connectivity technologies that meet the needs of large
corporate customers with thousands of traveling and telecommuting employees, all which require secure access to their corporate networks, mission-critical applications, e-mail and the Internet. Ken's career spans more than 20 years in the
telecommunications and IT industries, with both domestic and global market experience. Before joining iPass, Ken was the founder, president and CEO of AuraServ Communications, a managed service provider of broadband voice and data
applications. He has a strong background in the wireless industry, having held executive positions in the wireless and broadband divisions of MediaOne and US WEST. Ken was senior vice president of the National Markets Group at MediaOne's
Domestic Broadband Unit before founding AuraServ; and prior to that, he was chief operating officer - wireless, at MediaOne International in London. Ken also serves on the board of directors of Openwave (NASDAQ: OPWV), a publicly traded
leading provider of open software products and services for the communications industry. Ken holds a master's degree in business administration from the University of Washington and a bachelor's degree in accounting from Central Washington
Online marketing is essential for small businesses on a budget, says an Internet entrepreneur and attorney, who offers 10 tips for getting it right.
John Doerr joined Intel in 1974 just as they invented the famous "8080" 8 bit microprocessor. At Intel, he held various engineering, marketing and management assignments, and was one of their top-ranked sales executives.
In 1980, he joined Kleiner Perkins Caufield & Byers and sponsored a series of investments including Compaq, Cypress, Intuit, Macromedia, Netscape, Lotus, Millennium Pharmaceuticals, S3, Sun Microsystems, Amazon.com, and Symantec. John
was the founding CEO of Silicon Compilers and currently serves on the Board of Directors of Google, Intuit, Amazon.com, Homestore.com, and Sun Microsystems. His privately held company board seats include Good Technology, and Segway. He
holds patents for computer memory devices he invented as a design engineer at Monsanto. Recent interests include education, the Internet and biotechnology genomics. John was born one of five children and raised in St. Louis, Missouri. He
holds a BS and MS in Electrical Engineering from Rice University and an MBA from the Harvard Graduate School of Business Administration.
Karen Richardson's 20-year career in the software business includes positions as a key player in several well-known and highly successful companies. Prior to joining E.piphany, Karen held senior sales positions at
Netscape Communications Corporation from 1995-1998, during which time Netscape's sales grew from $80 million to over $500 million annually. Karen was instrumental in establishing Netscape's presence in the enterprise in verticals such as
Telecommunications, Financial Services and Media/Communications. Prior to her position at Netscape, Karen was VP of Worldwide Sales at Collabra Software, Inc.; worked for four years with Lotus Development Corporation in a variety of sales
and marketing roles as well as at cc:Mail, and 3Com Corporation. Karen holds a BS in Industrial Engineering from Stanford University and award distinctions from the Stanford Industrial Engineering Department and the American Institute of
Industrial Engineers (AIIE).
Peter A. Seligmann is one of today's most dynamic leaders in the global conservation movement, where he has brought innovation and action to the forefront of biodiversity protection for more than 25 years. In 1987, he
co-founded Conservation International, and as Chairman and CEO he has positioned CI at the cutting edge of conservation, creating lasting solutions to biodiversity and sustainable development challenges. Seligmann holds a masters degree
from Yale University's School of Forestry and Environmental Science and an honorary Doctorate in Science from Michigan State University. In 2001, he was awarded the Order of the Golden Ark from the Netherlands. Seligmann serves on the
board of the Wild Salmon Center in Portland, Oregon, and the Mayor's Environmental Council in Washington, D.C. He also serves on several corporate boards, as well as on the advisory councils of the Jackson Hole Land Trust, Ecotrust and
other not-for-profit organizations, including the Japanese Keidanren's Nature Conservation Fund. In 2000, President Clinton named him a member of the Enterprise for the Americas Board. Seligmann's work has been featured by ABC's
"Nightline," CNN and Fortune Magazine. A strong advocate of building partnerships, Seligmann has forged groundbreaking joint projects between the environmental community and other sectors, including government and industry. In 1998, CI
established the Center for Applied Biodiversity Science, and in 2001, the Center for Environmental Leadership in Business. In 2000, CI launched the Critical Ecosystem Partnership Fund in collaboration with the World Bank and the MacArthur
Foundation. Under Seligmann's leadership, CI has pioneered conservation tools that are economically sound, scientifically based and culturally sensitive. He has guided CI to become a major international conservation leader, with field
offices in more than 30 countries, and major influences
The founder of two Internet businesses suggests tactics for protecting proceeds, minimizing taxes, and providing for a family's future upon the sale of a company.
Katharine Ku is Director of the Office of Technology Licensing (OTL) at Stanford University. OTL is responsible for the licensing of various state-of-the-art university technologies and industry sponsored research
agreements and collaborations. In fiscal year 2003-2004, OTL received $49.5 Million from the licensing of over 435 different technologies. From 1994-98, in addition to her OTL responsibilities, Ku was responsible for Stanford's Sponsored
Projects Office, which handled $500M in research contracts and grants. Ku was Vice President, Business Development at Protein Design Labs, Inc. in Mountain View, California from 1990-1991. Prior to PDL, Ku spent 12 years at Stanford in
various positions, was a researcher at Monsanto and Sigma Chemical, administered a dialysis clinical trial at University of California and taught chemistry and basic engineering courses. Ku has been active in the Licensing Executive
Society (LES), serving as Vice President, Western Region and Trustee of LES and various committee chairs. She also has served as President of the Association of University Technology Managers (AUTM) from 1988-90. She received the AUTM 2001
Bayh-Dole Award for her efforts in university licensing. Ku has a B.S. Chemical Engineering (Cornell University), an M.S. in Chem. Eng. (Washington University) and is a registered patent agent.
The founder of a junk-removal franchiser advises seeking support and information from peers in small group networks sponsored by entrepreneurial peer organizations.
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