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Explore the Entrepreneurship.org Resource Center to find resources. Designed with entrepreneurs in mind, our resource center allows you to find materials to grow great ideas.
This sample distribution agreement template includes terms for strategic partner responsibilities and obligations, such as shipment and delivery of product, as well as language covering confidentiality and termination.
If you're building a company for growth, don't ignore public relations but don't overdo it. The author says PR is much more than press releases-it's also about building relationships with investors, industry experts, and reporters to educate them about your product and industry.
Shannon Henry, former writer of The Washington Post's "The Download" column, gives advice as a journalist to entrepreneurs about working with the media to generate publicity. This includes researching the publications you're interested in and making sure to give reporters a "news hook" about your firm.
Participating in trade shows is a significant way to earn press coverage and publicity for your company. This author provides a nine-step plan to execute a solid trade show presence, such as meet with media at the show and allow attendees to demo your product or service.
This article provides a helpful list of commonly used terms in the technology and entrepreneurship realm, including barriers to entry, discounted net present value, and the long tail.
As the world becomes flatter, we realize the role that culture and connectivity play in the development of our business models and social networks. Danah Boyd gives us an interesting look at how these elements play into the proliferation of online communities, and how the rules of engagement for these new businesses are also models of behavior and execution for other areas of the entrepreneur's life.
Businesses that can align their product and service offerings with both their business strategy and the customers' needs will grow the strongest businesses and maintain their success in the long run.
Addressing limitations and liabilities helps entrepreneurs analyze their business's ability to produce products, deliver services, and create new products and services.
Excellent suppliers keep their promises, providing supplies and services when you need them.
There are four aspects to evaluating the effectiveness of your marketing activities--external factors, cost-benefits, feedback, and long term perspective.
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