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Singh Cassidy Sukhinder
2/15/2012
Audio Resource
Summary:

JOYUS Founder and Chairman Sukhinder Singh Cassidy says entrepreneurs should leverage trademark strengths and lean in all the way when it's time to deliver. In this lecture, Singh Cassidy explores concepts such as defining operational range, using data to support gut beliefs, and developing the big ideas teams and customers can rally around.

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The right questions to ask about your company’s intellectual property
Christina Sherwood
10/31/2013
Blog Resource
Summary:

Intellectual property is one of the toughest subjects for entrepreneurs to understand. From dealing with the tech transfer office to hiring an attorney to filing a provisional patent, IP is a common stumbling block for early-stage entrepreneurs.

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Sexual Harassment in the Workplace II: How to Deal With It
Sherman Andrew J
12/18/2000
Article Resource
Summary:

Educating your employees about the consequences of violating company policy may prevent sexual harassment problems. Here's how to ensure compliance and avoid lawsuits.

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Safeguarding Your Trade Secrets II: Misappropriation
Sherman Andrew J
1/29/2001
Article Resource
Summary:

Taking reasonable steps to protect your trade secrets gives your company a stronger basis for legal action in the event of misuse. Read more to find out what safeguards and remedies are available.

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Protecting Trademarks I: Definition
Sherman Andrew J
2/12/2001
Article Resource
Summary:

Trademark protection may help a growing company establish, maintain and expand market share. This column, first of a series of three, explains how to meet the criteria for eligible words and symbols when you choose a trademark for your product or company.

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Protecting Trademarks II: Registration
Sherman Andrew J
2/19/2001
Article Resource
Summary:

Here's how to constitute and file an application to register your trademark. This column, second in a series, also lists the benefits of getting your mark onto either the Principal or the Supplemental Register, or both.

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Protecting Trademarks III: Enforcement
Sherman Andrew J
2/26/2001
Article Resource
Summary:

Once your trademark is registered, you'll need an active program to protect its use and ensure compliance. Detailed guidelines, monitoring and taking action against infringers can help.

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Mergers and Acquisitions: An Introduction
Sherman Andrew J
4/30/2001
Article Resource
Summary:

This article, first in a series of seven, defines the terms and types of corporate marriage. Know the rationale for merging in various industries and the goals entrepreneurs seek to achieve before you take the plunge.

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Selling Your Company
Sherman Andrew J
5/14/2001
Article Resource
Summary:

Careful preparation is the key to a successful sale. Selecting the negotiating team, auditing for legal problems, writing the offering memorandum and, above all, fixing up your financials are all part of the process. This article leads you through the necessary steps.

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The Importance of Periodic Intellectual Property Audits
Sherman Andrew J
11/1/2001
Article Resource
Summary:

As an entrepreneur, it is important to take periodic inventory of your assets so that they can be leveraged. Conducting an intellectual property audit can help create both incremental revenue streams and new opportunities.

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