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Explore the Entrepreneurship.org Resource Center to find resources. Designed with entrepreneurs in mind, our resource center allows you to find materials to grow great ideas.
Understanding your break-even point can help you establish a range of profitable prices and give you insight into how much you must sell to meet costs.
Every business has an image, whether it is created intentionally or not. This article discusses ways to establish a brand to promote your business image.
Businesses should strive to project their image in all components of their marketing strategy, including advertisements, printed media, customer services, location, and more.
Whether you are looking at improving how you currently run your business or planning significant expansion, the operations of your business are critical to your success.
A critical step in the business planning process is to develop an appropriate business model for your business concept. This article discusses business model options and provides real entrepreneur examples.
Your Marketing Plan should include specific information on how you plan to create and maintain customer relationships. This article will provide ideas to serve as a basis for planning.
You can not be creative in a vacuum. Understanding your industry and marketplace requires consistent study habits.
Although sometimes costly and time-consuming, conducting your own primary research can deliver specific results that are usually the most timely and relevant to your business.
Finding and using market information to anticipate customer demands can provide invaluable business growth information.
When asked about your business, you need to have a quick and compelling answer ready--you need an elevator pitch. This article discusses the important aspects of developing and delivering your elevator pitch.
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