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Entrepreneurs : Article

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Product/Service Life Cycle
FastTrac
1/18/2007
Article Resource
Summary:

Knowing where your products or services are in their life cycle will help you make refinements or adjustments to align them with your business strategy.

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Promotions
FastTrac
1/25/2007
Article Resource
Summary:

Promoting your products and services is a great way to stay in front of the potential or existing customers and to create interest to buy again.

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Protecting Your Product/Service
FastTrac
1/26/2007
Article Resource
Summary:

Entrepreneurs should take great care to protect the time, effort, money, and value they have invested in a business including its intellectual property.

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Providing Adequate Production Facilities
FastTrac
1/18/2007
Article Resource
Summary:

Production planning involves evaluating your current production facilities to determine how effectively it fits with your overall growth plan.

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Publicity
FastTrac
1/25/2007
Article Resource
Summary:

Publicity is known as "free advertising" but can be expensive in terms of the time and resources you invest. This article will discuss how to make publicity work for you.

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Stay Within Your Core Competencies
FastTrac
1/18/2007
Article Resource
Summary:

Although some companies can thrive by pushing beyond their current strengths, it makes sense to continue to offer products and services within a company's current core competencies.

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The Entrepreneur's Ever-Changing Role
FastTrac
1/19/2007
Article Resource
Summary:

The entrepreneur's role changes throughout the stages of a business beginning with managing day-to-day operations and advancing to leading for growth.

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The Language of Business
FastTrac
1/26/2007
Article Resource
Summary:

To succeed in business, entrepreneurs must understand the language of business, which enables them to evaluate financial reports and make better decisions.

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Using Branding to Increase Sales
FastTrac
1/25/2007
Article Resource
Summary:

This article discusses one of the most effective market strategies for any company, creating a company brand.

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Visibility Tactics
FastTrac
1/25/2007
Article Resource
Summary:

This article reviews traditional marketing activities as well as marketing on the Internet.

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