to page content
to site navigation
The Resource Center has all the info you'll need From content to user feedback, the resource center has the information you need for every level of the entrepreneurial process.
How do you know if your pricing strategies are helping you meet your goals? This article reviews the pricing process and provides guidelines to re-evaluate the prices of your products and services.
Developing effective marketing strategies can be the difference in the success of roughly equal products and services.
As your company grows, you'll need to obtain specialized and technical advice on a regular basis. Consider using outside professionals because they are usually less expensive than hiring full-time staff when you have a project needing outside expertise.
Every business has some form of intellectual property and many businesses will need the help of an intellectual property attorney to sort it all out.
Bootstrapping is a tactic to help you spend less cash and therefore need less to operate your business. This article discusses ways to bootstrap your business operations.
Understanding your break-even point can help you establish a range of profitable prices and give you insight into how much you must sell to meet costs.
This article discusses the advantages and disadvantages of obtaining needed cash through alternative sources that may not be typically considered. It also discusses specific sources that may provide the cash needed.
This article discusses the advantages and disadvantages of obtaining needed cash through internal sources. It also discusses specific sources that typically provide internal cash.
Businesses should strive to project their image in all components of their marketing strategy, including advertisements, printed media, customer services, location, and more.
This article will help you explore and describe your customer profile--a typical member of your target market.
Want to get connected? Sign up to receive regular news, polls and updates from The Kauffman Foundation.