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Entrepreneurs : Article

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Building a Software Company from Scratch
Reisman Art
3/1/2007
Article Resource
Summary:

When Art Reisman cofounded a tech company, they had little cash and a good technology idea. Reisman shares two key bootstrapping lessons they learned: use open source technology to develop new software applications and bag indirect selling for do-it-yourself direct selling.

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Helping Others Be Successful
FastTrac
2/20/2007
Article Resource
Summary:

The people working for you will be the ones to determine your success. This article will help you discover what motivates them.

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Pricing Boundaries
FastTrac
2/8/2007
Article Resource
Summary:

How do you know if your pricing strategies are helping you meet your goals? This article reviews the pricing process and provides guidelines to re-evaluate the prices of your products and services.

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Developing Niched Markets
FastTrac
2/8/2007
Article Resource
Summary:

Developing niche markets can be a successful marketing technique as it can save resources, time, and money.

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The Importance of Marketing
FastTrac
2/6/2007
Article Resource
Summary:

Developing effective marketing strategies can be the difference in the success of roughly equal products and services.

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Using Intellectual Property Attorneys
FastTrac
2/2/2007
Article Resource
Summary:

Every business has some form of intellectual property and many businesses will need the help of an intellectual property attorney to sort it all out.

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Using Consultants, Contractors, or Advisers
FastTrac
2/2/2007
Article Resource
Summary:

As your company grows, you'll need to obtain specialized and technical advice on a regular basis. Consider using outside professionals because they are usually less expensive than hiring full-time staff when you have a project needing outside expertise.

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The Entrepreneurial Spirit in the Office Products Industry
Hampton Mark
2/2/2007
Article Resource
Summary:

One of the key links in the office products industry is the supply chain. This article covers how one company innovates and acts entrepreneurially to be a leading company in the reseller business sector.

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Maximize Cash Flow: Cash Cycle
FastTrac
2/2/2007
Article Resource
Summary:

By measuing the cash cycle--the time it takes to receive cash from sales after investing in products/services--entrepreneurs can monitor and improve internal cash flow.

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Internal Sales Methods
FastTrac
2/2/2007
Article Resource
Summary:

This article reviews the advantages and disadvantages of an internal sales method and helps entrepreneurs evaluate the most common types of internal sales methods--solo approach, direct sales force, and internet.

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