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Entrepreneurs : Article

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Digital Magazines Don’t Encourage Socializing
Bilton Nick
6/29/2010
Article Resource
Summary:

You've got to hand it to the magazine publishers.  They continue to throw spaghetti against the iPad and other e-readers trying to see what will stick and what falls to the floor.

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Finding Your Leg Up With a Niche Product
Blakely Sara
4/8/2004
Article Resource
Summary:

Attention-grabbing tactics for niche products include providing snappy names and packaging, placing cold calls, and befriending the media in an effort to win PR, says the founder of a specialty women's hosiery company.

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Managing Complex Sales Compensation Plans
Bonelli Robert A
3/30/2006
Article Resource
Summary:

This expert in sales and finance writes about how technology has helped meet the needs of his increasingly complex sales compensation structures as his company continues to grow and diversify. He shares how specialized automation software has simplified accounting, enhanced reporting capabilities, and provided management and sales reps effective tools for tracking production, revenues, commissions, and payouts.

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Entrepreneurial Growth: Think Regional, Act Local
Boone Donna
5/15/2004
Article Resource
Summary:

Entrepreneurs aiming to expand need to keep their eye on the regional, national, or global markets they covet while preserving and enhancing existing client relationships, says the founder of a private swim school that is poised for growth.

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Keeping Your Business Safe
Botto Greg
2/1/2007
Article Resource
Summary:

While this entrepreneur was building his IT support company, employees who also were family members were creating a rival business behind the scenes, stealing trade secrets and clients. This entrepreneur offers safeguards to protect your company.

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Obama on Small Business: A Year Later
Bovarnick Robert
1/5/2010
Article Resource
Summary:

In the two years I have been writing a column for Forbes, no piece has received more responses than the one published just prior to the last presidential election. In it, I made nine predictions regarding the impact an Obama administration would have on the legal landscape, especially with regard to small businesses.

Now that we are at the beginning of a new decade, as well as the president's second year, I thought it would be interesting to see how I did. For those keeping score, I nailed all but one.

I'll admit I like being right. Too bad prescience often comes with a price.

In the introduction, I noted that the triumvirate of President Obama, Sen. Reid and Speaker Pelosi would be "potentially one of the most liberal governments the country has had in decades." I was wrong: This government may be the most liberal in the history of the United States.

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Customers Drive Growth
Bragg Susan L
3/1/2007
Article Resource
Summary:

Dr. Susan Bragg bootstrapped her company by driving customer connections and partnerships. While bootstrapping with revenues, personal funds, and a small loan, she started her technology company and has grown it by penetrating her market via customer interaction.

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Focusing on Cash Flow
Brennan Mark H
2/1/2006
Article Resource
Summary:

Recognizing that cash is king, this entrepreneur gives an overview of why your active involvement in managing cash on a daily basis is critical and how it will allow you to become a more informed leader and develop a keen operational awareness of your company's finances and its capabilities.

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Containing the Cost of Health Insurance Benefits
Brouse Mark
6/28/2006
Article Resource
Summary:

The decision to offer employee health benefits is tough for any business owner. In approaching the issue, the first question an entrepreneur should ask is where health benefits fit into the culture of the organization. The answer largely depends on the kind of bond the entrepreneur wants to create between the company and its employees.

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Planning and Launching Your Company's Global Sales Strategy
Bruner Chris
10/1/2005
Article Resource
Summary:

A tremendous amount of coordination, effort, and savvy is necessary to launch a global sales strategy, according to the author.

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