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The Resource Center has all the info you'll need From content to user feedback, the resource center has the information you need for every level of the entrepreneurial process.
This sound advice will help entrepreneurs better manage inventory and improve profitability and cash flow.
Julie Atherton, a communications expert at Hill and Knowlton, discusses the pros and cons of whether corporations should adopt blogging as a communications tool. She notes a corporation's ultimate decision on blogging should be based on knowing its own culture and how that culture is perceived by its customers.
This worksheet helps entrepreneurs facilitate strategic partner recruitment by establishing a preparatory process in advance of the first exploratory call with a partner prospect.
This sample distribution agreement template includes terms for strategic partner responsibilities and obligations, such as shipment and delivery of product, as well as language covering confidentiality and termination.
This tool will help entrepreneurs describe their products or services in terms of their features and benefits.
This tool guides entrepreneurs through a simple checklist to help identify intellectual property and to develop action steps to begin protecing it.
This tool will help entrepreneurs consider and identify the marketing activities that should be incorporated into the their marketing plan.
This helpful chart identifies the advantages and disadvantages of the primary forms of media marketing--newspapers, magazines, television, infomercials, radio, and Internet.
This tool guides the entrepreneur through the process of developing a preliminary forecast, which is used to judge the accuracy and reasonableness of financial figures prior to creating a detailed line-by-line budget.
This tool will help entrepreneurs evaluate the many pricing policies available that can help attain pricing goals.
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