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Protect Your Business with Patents, Copyrights and Trademarks
6/4/2007
Summary:

This tool will help you recognize the significance of your business's intellectual property -- the patents, trademarks, copyrights and trade secrets -- and understand what steps are necessary to ensure that those rights provide value for the company.

Go To Source (www.regions.com)
Targeting Your Market
6/4/2007
Summary:

This tool will help you choose a customer base that is appropriate for your business by identifying customer characteristics, conducting market research, choosing a target market, and compiling a customer profile.

Go To Source (www.regions.com)
Valuing a Business
6/4/2007
Summary:

This tool addresses the three general approaches to determining fair market value in a company: the income approach, the asset approach and the market approach.

Go To Source (www.regions.com)
My "Top Ten" Great Salesperson Traits
6/8/2007
Summary:

This blog entry from Sandy Hamilton (citing Terry Gold) is a quick, conversational read from two highly experienced sales professionals on how to hire salespeople. The insights emphasize identifying relationship-building and process skills in potential salespeople.

Go To Source (sandyhamilton.blogs.com)
Normal is a Commodity
6/8/2007
Summary:

Don't have the big marketing dollars to stand out the way your larger competitors do? Here's a marketing idea that might help: Make your message "a little weird." This small-business blog explains the concept in commonsense terms, acknowledging that it takes guts but emphasizing that the payoff may be well worth it.

Go To Source (www.ducttapemarketing.com)
TEC© Best Practices: CEO Skills
6/8/2007
Summary:

This article explains how CEOs can be more efficient in their personal organization of time, providing specific approaches to specific challenges. It also outlines the broader responsibilities CEOs have of effecting change and coaching employees through the change process. TEC is now known as Vistage.

Go To Source (www.teconline.com)
TEC© Best Practices: Customer Retention
6/8/2007
Summary:

This "best practices" article explains, from the entrepreneur's point of view, the finer points of retaining customers, a practice that costs one-fifth as much as acquiring new ones. The article provides specific, practical suggestions for retaining external customers and ensuring positive relationships with internal customers (your employees.)

Go To Source (www.teconline.com)
TEC© Best Practices: Developing a World-Class Staffing System
6/8/2007
Summary:

Outlining "best practices" in building an outstanding staff, this article helps entrepreneurs understand how to develop and use a hiring system. An effective system describes ideal employees for each function, ensures finding the right candidates, screens them before interviewing, ensures effective interviewing, and leads logically to hiring the right candidate.

Go To Source (www.teconline.com)
TEC© Best Practices: Financial Management
6/8/2007
Summary:

Small-business financial management experts highlight in clear, practical terms what CEOs need to do to make their companies successful through financial management. There are five areas the article elaborates on: effective accounting and reporting processes, financial drivers, three essential financial documents, cash-flow management, and, especially important for growing companies, financial forecasts.

Go To Source (www.teconline.com)
TEC© Best Practices: Management Development Overview
6/8/2007
Summary:

Companies that prioritize development of managers gain a real edge in the marketplace according to this overview. Underlying principles and practices for consistently building capable managers are provided and explained. Among the advantages are getting and keeping talent, more value from the CEO's time, more corporate flexibility, and a sustainable competitive edge.

Go To Source (www.teconline.com)

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