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The Resource Center has all the info you'll need From content to user feedback, the resource center has the information you need for every level of the entrepreneurial process.
Granting non-qualified stock options to an advisor is common during startup to ensure success, but vesting schedules must be considered, too. Much of the value advisors provide is early on, so a long-term relationship may not be productive. Here are some strategies.
This article is a fine overview of the elements necessary for instituting successful change. Key is "human capital management," which means that your people must be a part of the process from the beginning.
Command and control doesn't work in today's organization. You can build a smarter, more resilient organization; it just takes a few changes in your approach to leadership.
Not all Web hosts are the same--far from it. Matching your host to your company is vital, and you have a lot of choices. Price, size, service offerings, type (there are four, at least), bandwidth, back-up processes, redundancy, and reputation are just a few. This article is part of a series on Web services.
What's the best way to communicate with funding sources? Guy Kawasaki provides both best-case and worst-case tactics for tracking down and capturing the money you need to grow.
Podtech's director of corporate media strategy, Jeremiah Owyang, shares his thoughts on the "practical approach" to listening to the marketplace. He provides an outline of a five-step process to integrate corporate marketing strategies into the blogosphere, and methods to develop prospect/customer trust and credibility.
Sooner or later, your company will confront a crisis that requires a public response. How much communications planning you've done can determine how well you handle that crisis and how well your company weathers it.
Tracking advertising results is not always possible, but these three strategies from the "Wizard of Ads" can help. A great copywriter does, too.
Straight talk about hiring from the co-creator of Mosaic, which made widespread use of the Web possible. Inventor and entrepreneur Marc Andreessen shares lessons learned, such as what to value when evaluating potential employees, how to manage the hiring process, and what to do if you make a mistake. Very practical and very readable.
Article highlighting the basics on Intellectual Property Rights
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