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Explore the Entrepreneurship.org Resource Center to find resources. Designed with entrepreneurs in mind, our resource center allows you to find materials to grow great ideas.
Small companies are especially bedeviled by long sales cycles. Taking more control of the process will help. What can you do? Do a better job of tracking each step in the sales pipeline, developing a more efficient training program for new salespeople (a refresher for veterans), and more effectively identifying prospects. This article offers additional ways, compelling examples, and expert sources.
Making a presentation that will engage an audience is the goal of most entrepreneurs who are pitching to investors, selling to customers, or motivating employees. If you put these fantastic fifteen tips to work, they will put you on the road to public speaking success.
In this podcast, entrepreneur and marketing expert, Seth Godin, shares thoughts on social media and influencing in the marketplace. His stance is that psychographics have displaced the importance of planning based on demographics. Remaining in close contact with the market, providing customers with choices that matter to them, and guiding them towards possibilities they haven't yet imagined are three suggestions elaborated upon.
For entrepreneurial ventures to compete with larger competitors, creative publicity and inventive viral marketing campaigns are among some tactics that can be used. Building a brand requires a compelling story and solid leadership.
The Office of Small Business Development Centers (SBDC) provides management assistance to current and prospective small business owners.
There are pros and cons associated with using a convertible note structure before doing a Series A round of investment. A venture capitalist explains the ins and outs with a brief, straightforward introduction, including blog comments from other sources.
Whether it's niche-marketing, international sales, online transactions, or making cold calls, the sales process is the lifeblood of business. Here is a compilation of sixteen brief but informative articles to boost your sales results.
This searchable list includes all official trade missions and trade events sponsored by the International Trade Administration of the U.S. Department of Commerce.
Identity theft is a concern not only for entrepreneurs, but also for their employees and customers. A security breach that releases social security numbers or other sensitive information may require you to alert the victims and the authorities ASAP. Bonus: several helpful links to other guidance and information.
This video excerpt features Roger Dawson discussing a common negotiations pitfall known as nibbling and shows how you can avoid falling into this trap before closing a deal.
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