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Managing a Mail-Order Marriage: Building Trust With Your VC Investor
Hammer Katherine Curle Robin Lea
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Venture capitalists play a critical funding role, as entrepreneurial ventures move into the big leagues, but the price these investors extract is often too high. Entrepreneurs should consider the relationship analogous to marrying a mail-order bride and proceed accordingly, according to this comprehensive and entertaining article by two women who co-founded a software company. Tips include advising company owners to build trust with VCs and, until that is established, dealing with them in a way that allows for "a reasonable balance of power."

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