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Marketing and Sales

218 results found

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Geek Marketing 101
9/13/2007
Summary:

A message to geeks who may not appreciate that marketing is a conversation with customers, this practical piece can help them understand that the passions of geeks are not the passions of users. Ten quick, clear tips.

Go To Source (makemarketinghistory.blogspot.com)
From company name to investment, Venture-Med Angels advise startups
7/29/2013
Blog Resource
Summary: Read More
From company name to investment Venture-Med Angels advise startups
7/29/2013
Blog Resource
Summary: Read More
Founders School: 'Just in Time' Lessons for Entrepreneurs
Thom Ruhe
10/4/2013
Blog Resource
Summary:

You don't need to spend countless hours in a classroom, or have an MBA to become a successful entrepreneur. Entrepreneurs often don't have the time or patience to sit through a semester long class or six-week course in order to retrieve the answer to a question they have now--today. They need help quickly and efficiently. And this is where our idea for Founders School started.

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Focus on product simplicity is perfect springboard for marketing
Ryan Amin
11/19/2013
Blog Resource
Summary:

Building on a simple idea can be the most important thing for a company in the long run. A focus on a simplified solution and a diverse marketing plan were two key things that set Smart Monitor on a successful path.

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Five sales strategies medical device startups should avoid
Parmar Arundhati
3/6/2012
Blog Resource
Summary:

Some medical device sales strategies that worked in the past are not recommended now. Read more for alternatives to boost sales for medical device startups.

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Five Reasons Why You Should Blog for Your Business
3/9/2007
Summary:

Are you the voice of your business? A blog can be your chance to interact on a regular and direct basis with your customers. Plus, it can drive more business in your direction.

Go To Source (blog.inc.com)
Finding Your Leg Up With a Niche Product
Blakely Sara
4/8/2004
Article Resource
Summary:

Attention-grabbing tactics for niche products include providing snappy names and packaging, placing cold calls, and befriending the media in an effort to win PR, says the founder of a specialty women's hosiery company.

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Find a Local Office
7/22/2010
Summary:

Allows export minded entrepreneurs to find local CS office for consultation and market research

Go To Source (www.buyusa.gov)
Features and Benefits Worksheet
1/22/2007
File Resource
Summary:

This tool will help entrepreneurs describe their products or services in terms of their features and benefits.

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