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Explore the Entrepreneurship.org Resource Center to find resources. Designed with entrepreneurs in mind, our resource center allows you to find materials to grow great ideas.
Publicity is good for an early-stage company, but you shouldn't be pumping lots of dollars into public relations for your new healthcare business. Read more about the right time to hire a PR agency.
Determining the total addressable market is an important step for early-stage startups. Here are three ways to do it.
Introduced by AlwaysOn founder Tony Perkins, this panel discussion considers the new opportunities related to the social networking space. Panelists include moderator Charlene Li, Senior Analyst, Forrester Research; Travis Katz, SVP, MySpace International; Dustin Moskovitz, Co-Founder, Facebook; Rich Rosenblatt, CEO, Demand Media; Gina Bianchini, CEO, Ning; Karl Jacob, CEO, Wallop.
Medical device startups must demonstrate a product's economic value as well as its clinical usefulness, say industry leaders. Read more about their advice for new healthcare businesses.
With 1 Million Cups, as with any startup, our tendency is to put our best foot forward. We spend a lot of time talking about all of the great successes that we've had over the past year--and there have been many. But one of the things that makes our program special is that sense of having a safe space to share what you haven't done well and what you're struggling with on a day-to-day basis.
Going global is on the wish list of many U.S. entrepreneurs, especially given the sour American economy. But how to go about it? One leading venture capitalist offers some clues.
Doing business in the rough-and-tumble arena of underdeveloped countries involves adhering to global business basics, such as researching markets thoroughly, while coping with surprises, writes a veteran international entrepreneur who first took his company overseas three decades ago. In entering the "emerging markets," entrepreneurs need to keep close tabs on how (and if) they will be paid, as well as on local managers overly eager to make sales.
Understanding your industry, competitors, and customers is necessary for any entrepreneur. Primary research helps gather specific data, but secondary market research is also helpful. This article outlines fundamental, secondary research resources, which are either accessible online or at your local library.
Tactics for selling services are offered by an entrepreneur whose consulting firm places temporary senior-level talent in finance, law, and other disciplines in early-stage and growth companies.
Niche businesses either start with specific offerings for a discreet audience or carve out specialities within a broader base. Either way, entrepreneurs who operate niche companies must understand themselves, their goals, and their customers, in order to deliver marketing campaigns that are simple and effective.
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