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Marketing and Sales : Blog

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Using media coverage to get startups in front of potential customers, partners, investors
Pogorelc Deanna
4/5/2012
Blog Resource
Summary:

Entrepreneurs launching healthcare startups are great candidates for local and national media coverage if they know the best way to tell their stories. Read tips for media pitches.

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What are the rules when physicians become medical device developers?
Healing Innovation
8/22/2011
Blog Resource
Summary:

In today’s healthcare business landscape, support from doctors is part of many company’s medical device development business plan. Read more on when conflict of interest becomes a problem for physicians doubling as medical device developers.

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What groups are most likely to use mHealth innovations
12/18/2013
Blog Resource
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What scares away investors?
10/30/2013
Blog Resource
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What you should know before your first fundraising pitch
Ryan Amin
11/27/2013
Blog Resource
Summary:

At a Life Science Ventures Summit hosted by the Kauffman Foundation, Huffington Post writer Jennifer Hill led a discussion focused on the players in entrepreneurship and asked the panel about approaching investors (0:38:28 – 0:44:00). The panel included Nick Franano, Avi Roop and Geoff Clapp.

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What your company needs to know when creating a social media policy
Stephanie Baum
5/9/2012
Blog Resource
Summary:

Creating a social media policy is important for today's medical device startups and other biotech companies. Read more for tips on handling social media.

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Why A Startup Is Not A Big Company
Wendy Torrance
1/22/2014
Blog Resource
Summary:

Once you've heard the insight--that startups are different from big companies--it seems so obvious. Yet too often entrepreneurs, and those that teach them, approach the building of new companies with the same goals, staff structures and assumptions that motivate the management of large companies. Startup founders build teams to focus on engineering, and on the process of creating a product and bringing it to market.

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eMed's 6 to follow in entrepreneurship
Ryan Amin
8/29/2013
Blog Resource
Summary:

See this week's list for the 6 to follow in entrepreneurship

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