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Explore the Entrepreneurship.org Resource Center to find resources. Designed with entrepreneurs in mind, our resource center allows you to find materials to grow great ideas.
Steve Strauss in his "Ask An Expert" column on USA Today discusses the pros and cons of Groupon as a marketing tool for entrepreneurs.
Allows export minded entrepreneurs to find local CS office for consultation and market research
China Business Information Center including News, Events, Trade Leads and Success Stories
Though perhaps not as exciting as a blockbuster launch like Amazon, more and more, technology-enabled business services will be integrated into the world of entrepreneurial ventures. Cost-laden process inefficiencies that can be addressed with software-driven solutions can become the hallmark of new business growth.
Effectively customizing your sales presentations is pivotal in engaging your audience and closing the deal. Author and marketing expert Barry Farber shares several tips on how to make your next pitch memorable for all the right reasons.
Whether it's niche-marketing, international sales, online transactions, or making cold calls, the sales process is the lifeblood of business. Here is a compilation of sixteen brief but informative articles to boost your sales results.
"Going green" is a strategy many organizations are trying to implement, but the marketing processes and language associated with this trend can be elusive. Marketing expert and blogger John Dodds shares his Top 10 list of marketing insights the societally responsible entrepreneur should keep in mind.
Small companies are especially bedeviled by long sales cycles. Taking more control of the process will help. What can you do? Do a better job of tracking each step in the sales pipeline, developing a more efficient training program for new salespeople (a refresher for veterans), and more effectively identifying prospects. This article offers additional ways, compelling examples, and expert sources.
Understanding market competition is an integral part of establishing a viable business strategy. Used for both short- and long-term purposes, business intelligence can inform decisions related to pricing, advertising, marketing, and branding. Public and private resources, as well as professional research services, are profiled here. And there are several additional links for you to gather competitive intelligence on competitive intelligence.
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