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Trends & Tactics for Startup Success
Agarwal Ajay
3/30/2010
Article Resource
Summary:

More and more successful companies are taking a holistic approach to serve specific market niches or verticals. Instead of offering a broad-based horizontal solution that may service a larger market, but require more customization and will likely involve competition from larger players, these companies are finding success 'below the radar' by staying focused on a narrower segment.

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eMed's 6 to follow in entreprenuership
Ryan Amin
9/27/2013
Blog Resource
Summary:

See who made this week's 6 to follow in entrepreneurship

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Getting consumers to use your mobile app
Ryan Amin
9/17/2013
Blog Resource
Summary:

Getting consumers to use a mobile app to play games or communicate through social media is one thing. Getting them to use a healthcare-related app is another.

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Communication is a key to disruptive innovation
Ryan Amin
10/22/2013
Blog Resource
Summary:

Innovation is often called "disruptive" in the healthcare industry, and the first step toward making that innovation successful is to get a product's targeted users to accept change. Founder of Fitzeal, Clifton Dawson, found a way to get people to use his product by focusing on a strong user support system.

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A patient's user experience is a driver for mobile apps
Ryan Amin
12/3/2013
Blog Resource
Summary:

There are a great number of healthcare apps available to different players in healthcare. When it comes to the patient market for healthcare apps, a quality experience and a way for patients to be involved are the key.

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Development partners offer value through experience
Ryan Amin
12/10/2013
Blog Resource
Summary:

Partnerships in innovation development phases can offer a wide range of benefits in the healthcare industry where experience can simplify complex processes.

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Confessions of a Serial Silicon Valley CEO
Ballard Greg
11/15/2006
Audio Resource
Summary:

Greg Ballard, a veteran entrepreneur and currently the CEO of Glu Mobile, shares his business insights on products, people and values through a variety of enlightening and entertaining anecdotes.

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Creating Your IP Strategy: Employee Policies
Annette Beck
3/19/2014
Blog Resource
Summary:

What's the most valuable aspect of your business? Is it the bricks and mortar? The equipment? Or is it something intangible? While you can't touch it, feel it or see it, intellectual property when defined as "knowledge" or "know how" is often times the real equity of a business, and if it's lost, it can bring that business to its knees.

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Retooling Early Stage Development
Blank Steve
10/1/2008
Audio Resource
Summary:

Ninety-percent of Silicon Valley's start-ups fail not because of faulty product, but because they don't tap the right market and they don't know their customer. Well-seasoned serial entrepreneur Steve Blank drafts a new model for plotting the path between good idea and market success.

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Featured apps at Health 2.0 focus on reducing stress, monitoring heart rate
Mari Edlin
10/2/2013
Blog Resource
Summary:

Healthcare conferences seem to have a monopoly on exercise and wellness, but that’s not always the case at Health 2.0. Fitbits and contenders were nowhere in sight at the session on “Tracking and Monitoring Wellness.”

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