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The Resource Center has all the info you'll need From content to user feedback, the resource center has the information you need for every level of the entrepreneurial process.
Thorough market research includes analysis of the customers and the competitive environment.
Businesses that can align their product and service offerings with both their business strategy and the customers' needs will grow the strongest businesses and maintain their success in the long run.
Addressing limitations and liabilities helps entrepreneurs analyze their business's ability to produce products, deliver services, and create new products and services.
Knowing where your products or services are in their life cycle will help you make refinements or adjustments to align them with your business strategy.
Entrepreneurs should take great care to protect the time, effort, money, and value they have invested in a business including its intellectual property.
Although some companies can thrive by pushing beyond their current strengths, it makes sense to continue to offer products and services within a company's current core competencies.
How do you know if your pricing strategies are helping you meet your goals? This article reviews the pricing process and provides guidelines to re-evaluate the prices of your products and services.
Every business has some form of intellectual property and many businesses will need the help of an intellectual property attorney to sort it all out.
This article will help you explore and describe your customer profile--a typical member of your target market.
A critical step in the business planning process is to develop an appropriate business model for your business concept. This article discusses business model options and provides real entrepreneur examples.
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