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Entrepreneurial Study Habits
FastTrac
3/20/2007
Article Resource
Summary:

You can not be creative in a vacuum. Understanding your industry and marketplace requires consistent study habits.

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Introduction to Primary Research
FastTrac
3/20/2007
Article Resource
Summary:

Although sometimes costly and time-consuming, conducting your own primary research can deliver specific results that are usually the most timely and relevant to your business.

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Market Definition for the Life Sciences
FastTrac
3/20/2007
Article Resource
Summary:

When developing and marketing life sciences products and services, it may be necessary to take a slightly different approach to defining and narrowing potential markets.

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Marketplace Research
FastTrac
3/20/2007
Article Resource
Summary:

Finding and using market information to anticipate customer demands can provide invaluable business growth information.

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Secondary Research
FastTrac
3/20/2007
Article Resource
Summary:

Although sometimes out-of-date or unspecfic, secondary research can provide an abundance of information in a relatively easy and affordable way.

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Value Proposition
FastTrac
3/20/2007
Article Resource
Summary:

This article discusses the benefits of having a clear, compelling value proposition and provides guidelines to creating this statement that will compel customers to buy your products or services.

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Watching Trends
FastTrac
3/20/2007
Article Resource
Summary:

Entrepreneurial success is related to the entrepreneur's ability to spot trends. This article identifies potential sources of trends that every entrepreneur should be reviewing.

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Understanding Market Research
FastTrac
3/20/2007
Article Resource
Summary:

Whether you are designing marketing campaigns, buying an existing business, or expanding into new markets, information provided through marketing research is essential to making successful decisions.

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Customer Profile
FastTrac
3/21/2007
Article Resource
Summary:

This article will help you explore and describe your customer profile--a typical member of your target market.

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Incorporating Technology Into Entrepreneurial Companies
Faith Mike
5/15/2005
Article Resource
Summary:

The founder of a retailer of telephone headsets advises adapting new technology if, and only if, it improves customer service.

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