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Incorporating Technology Into Entrepreneurial Companies
Faith Mike
5/15/2005
Article Resource
Summary:

The founder of a retailer of telephone headsets advises adapting new technology if, and only if, it improves customer service.

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Primary Research Methods
FastTrac
11/11/2005
Article Resource
Summary:

This article describes a process to conduct primary market research, such as gathering information and data from customers, suppliers, vendors, as well as your own employees.

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Pricing Your Product / Service
FastTrac
11/11/2005
Article Resource
Summary:

The prices you charge of one of the most critical components of your product and service features set, and affects nearly every aspect of your business, including your cash flow, sales numbers, and profits.

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Price List
FastTrac
11/11/2005
Article Resource
Summary:

Customers may be motivated to purchase a product or service just by reading a price list.

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Creating Exceptional Customer Experiences
FastTrac
11/11/2005
Article Resource
Summary:

One of the best ways to grow your company is to provide your customers with such a great experience that they return again.

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Gathering Information: Data to Collect
FastTrac
9/20/2006
Article Resource
Summary:

Thorough market research includes analysis of the customers and the competitive environment.

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Assessing Industry Potential
FastTrac
8/28/2006
Article Resource
Summary:

When evaluating industry potential, key considerations include its current size and rate of growth as well as profitability characteristics and trends.

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Enhancing Customer Service
FastTrac
3/20/2007
Article Resource
Summary:

Your Marketing Plan should include specific information on how you plan to create and maintain customer relationships. This article will provide ideas to serve as a basis for planning.

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Understanding Market Research
FastTrac
3/20/2007
Article Resource
Summary:

Whether you are designing marketing campaigns, buying an existing business, or expanding into new markets, information provided through marketing research is essential to making successful decisions.

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Introduction to Primary Research
FastTrac
3/20/2007
Article Resource
Summary:

Although sometimes costly and time-consuming, conducting your own primary research can deliver specific results that are usually the most timely and relevant to your business.

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