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Explore the Entrepreneurship.org Resource Center to find resources. Designed with entrepreneurs in mind, our resource center allows you to find materials to grow great ideas.
In today's world of "consumer generated media" (CGM) that are in effect "market conversations," aggressive listening becomes an essential skill of marketers. This blog-like article is not as succinct as it could be but the concept is worth understanding and putting into practice.
Dan Bricklin, co-creator of VisiCalc (the first spreadsheet program for personal computers) and an accomplished entrepreneur, conducts an in-depth discussion with himself on the complexities of patent law and patent litigation. If you're headed that way, it's an informative read for you . . . and probably your lawyer, too.
Setting prices that yield profits means testing and monitoring. Test offers for responsiveness and for cost effectiveness. Monitor competitors to stay one step ahead (or keep up!) and suppliers to reduce costs as much as possible.
An overview of pricing based on value to the customer instead of cost to the producer, this article provides both theory and examples of the theory at work. It's a quick, useful read.
Creativity is the emotional lifeblood of entrepreneurship. Without creativity, thousands of companies would not have been launched. However, it is an element of entrepreneurial life that isn't easy to safeguard under the law.
Entrepreneurs often fail to take inventory of the Intellectaul property assets they have developed and as a result tend to under-leverage these assets. To ensure continued business growth, it is critical for entrepreneurs to consider a periodic intellectual property audit and strategic analysis.
With 1 Million Cups, as with any startup, our tendency is to put our best foot forward. We spend a lot of time talking about all of the great successes that we've had over the past year--and there have been many. But one of the things that makes our program special is that sense of having a safe space to share what you haven't done well and what you're struggling with on a day-to-day basis.
Citi Chief Innovation Officer Deborah Hopkins believes now is an incredible time for new companies due to the pace of cultural and technological change. As the head of Citi Ventures, Hopkins leads the banking firm's efforts to invest in companies delivering disruptive technology products. Hopkins shares rules for revolutionary entrepreneurs and describes how Citi's initiatives are shaped by empathy for customers and a commitment to sharing new ideas.
The Office of Small Business Development Centers (SBDC) provides management assistance to current and prospective small business owners.
This searchable list includes all official trade missions and trade events sponsored by the International Trade Administration of the U.S. Department of Commerce.
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