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Explore the Entrepreneurship.org Resource Center to find resources.  Designed with entrepreneurs in mind, our resource center allows you to find materials to grow great ideas.

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204 results found

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Introduction to Primary Research
FastTrac
3/20/2007
Article Resource
Summary:

Although sometimes costly and time-consuming, conducting your own primary research can deliver specific results that are usually the most timely and relevant to your business.

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Marketplace Research
FastTrac
3/20/2007
Article Resource
Summary:

Finding and using market information to anticipate customer demands can provide invaluable business growth information.

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Understanding Market Research
FastTrac
3/20/2007
Article Resource
Summary:

Whether you are designing marketing campaigns, buying an existing business, or expanding into new markets, information provided through marketing research is essential to making successful decisions.

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Value Proposition
FastTrac
3/20/2007
Article Resource
Summary:

This article discusses the benefits of having a clear, compelling value proposition and provides guidelines to creating this statement that will compel customers to buy your products or services.

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Featured apps at Health 2.0 focus on reducing stress, monitoring heart rate
Mari Edlin
10/2/2013
Blog Resource
Summary:

Healthcare conferences seem to have a monopoly on exercise and wellness, but that’s not always the case at Health 2.0. Fitbits and contenders were nowhere in sight at the session on “Tracking and Monitoring Wellness.”

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Retooling Early Stage Development
Blank Steve
10/1/2008
Audio Resource
Summary:

Ninety-percent of Silicon Valley's start-ups fail not because of faulty product, but because they don't tap the right market and they don't know their customer. Well-seasoned serial entrepreneur Steve Blank drafts a new model for plotting the path between good idea and market success.

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Creating Your IP Strategy: Employee Policies
Annette Beck
3/19/2014
Blog Resource
Summary:

What's the most valuable aspect of your business? Is it the bricks and mortar? The equipment? Or is it something intangible? While you can't touch it, feel it or see it, intellectual property when defined as "knowledge" or "know how" is often times the real equity of a business, and if it's lost, it can bring that business to its knees.

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Confessions of a Serial Silicon Valley CEO
Ballard Greg
11/15/2006
Audio Resource
Summary:

Greg Ballard, a veteran entrepreneur and currently the CEO of Glu Mobile, shares his business insights on products, people and values through a variety of enlightening and entertaining anecdotes.

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eMed's 6 to follow in entreprenuership
Ryan Amin
9/27/2013
Blog Resource
Summary:

See who made this week's 6 to follow in entrepreneurship

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Getting consumers to use your mobile app
Ryan Amin
9/17/2013
Blog Resource
Summary:

Getting consumers to use a mobile app to play games or communicate through social media is one thing. Getting them to use a healthcare-related app is another.

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