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Video from the Translation Medicine Alliance Forum now available
A convening of university scientist, former and current industry leaders, philanthropy, and government yielded deep-dive discussions regarding obstacles that must be immediately overcome if we are going to maintain and grow an industry that is a significant part of America’s GDP. Watch videos from the recent Translational Medicine Alliance Forum (TMAF) to understand the complexity of the problems and that leadership from all sectors MUST act to make changes to a broken system.
Taxpayer-funded research is not being advanced to market. The TMAF discussions presented in the videos address what we can do to make changes in the system, catalyze an industry, create jobs, and, most importantly, provide cures for patients.
Innovation, as a means to foster company growth, is subject to the same threats that face anything new or different, says the author. The challenge is to create a structure that fosters innovation.
The author asserts that when people are doing work that they love (and when the work itself is valued and recognized) then creativity will flourish.
Thomas M. Siebel shares his principles for meeting the complex demands of customers who want to interact seamlessly with companies across various platforms.
This article, from informIT.com, advises doing some hard thinking about how to set pricing for products offered on your eCommerce site.
Boost your bottom line by taking the guesswork out of pricing. You can't make smart pricing decisions without taking your costs, competitors, customers, and salespeople into account. But the right price for a product or service should rest on one thing -- the value that a product or service provides.
Having your company run like a well-oiled machine may not be enough. A company is not a machine, but a living entity. For true organizational alignment, a company needs to understand its sense of self, its values, and how it is perceived in the marketplace. Initiatives coming from a company's core values when matched to customer values have a better chance for success.
Companies need to generate customer service and customer satisfaction-two different things-to drive increased customer loyalty, according to this article. Entrepreneurs should ask their customers whether they would do business with them again and whether they would recommend them to others.
How can you come up with innovations as a scientist would? You need to dream big, come up with an expansive set of goals, and then break your plan down into a series of simple steps. Also put in place the best possible team and be sure to develop your plan B.
This article covers the evolution of a UCSD engineer's innovation nearly all the way from idea to commercialization. It also shows how San Diego's entrepreneurial community rallies around the entrepreneur to help him clear the hurdles to market.
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