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The Entrepreneur

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How Your PR Can Seize the Day
Kwittken Aaron
5/25/2010
Article Resource
Summary:

Baseball legend "Shoeless" Joe Jackson said "If you build it, he will come" -- a quote made famous by the Kevin Cosner movie Field of Dreams. A lot of companies take this approach when it comes to public relations.

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A Better Approach to Hiring
LaForest Sara Kubica Tony
6/4/2010
Article Resource
Summary:

With the recession lifting, returning to normal (even if it's a new normal) will take some time.  The economy is recovering, and business growth is beginning to resume.

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Investing for Market Strategy and Capital
Lambert Lisa
5/5/2010
Audio Resource
Summary:

Lisa Lambert, Vice President at Intel Capital, speaks at length on the experience of working for a mammoth, corporate-backed strategic venture capital firm. She unpacks the challenges of the post-recession VC world, and speaks at length about the industry at large. In addition, Lambert discusses critical issues of work/life balance and the conundrum of personal choices faced when climbing the corporate ladder.

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Founding Prosper, a People-to-People Lending Marketplace
Larsen Chris
10/25/2006
Audio Resource
Summary:

Jim Breyer, a partner at Accel Investments, interviews Chris Larsen, the founder and CEO of Prosper - America's first people-to-people lending marketplace. Ranging from regulation to global financial markets, Larsen shares a wide variety of experiences in founding both e-Loan.com and Prosper.

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The Just-Right Business Plan
Lawton Jennifer
3/1/1999
Article Resource
Summary:

Entrepreneurs need a "just-right" business plan, one that provides a measuring stick for fast growth without overtaking performance, writes this computer-consulting entrepreneur.

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Creating an Entrepreneurial Culture
Lawton Jennifer
6/25/2001
Article Resource
Summary:

Developing an environment in your company that rewards hard work and wins employee loyalty always helps to foster success. That culture may be crucial when your business has to confront a crisis.

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Ethics and the Entrepreneur
Lawton Jennifer
12/1/2002
Article Resource
Summary:

With the nation's ethics deteriorating in the wake of widespread corporate scandal, entrepreneurs need to examine questionable practices in their own milieu, such as inflating expectations to attract funding, writes the author. Included is a look at the unlikely course this former high-tech company founder has taken in order to adhere to principles.

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Entrepreneurship and Philanthropy Through the Eyes of an Immigrant
Lee ChongMoon
2/15/2006
Audio Resource
Summary:

Chong-Moon Lee, chairman and CEO of Ambex Venture Group, and founder of Diamond Multimedia Systems, describes his path to becoming one of the most distinguished entrepreneurs and philanthropists in Silicon Valley.

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Negotiating Both Sides of the Deal
LemmonsPoscente Michelle
6/1/2006
Article Resource
Summary:

The challenges of working for both the talent the company represents and the clients who buy that talent are discussed by this veteran negotiator. The most important factors in her success: knowing the product and understanding what clients really need.

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Delivering Innovation for the Enterprise
Levie Aaron
1/19/2011
Audio Resource
Summary:

Box.net CEO Aaron Levie is an entrepreneur who seeks to reinvent how enterprise businesses share content across their organizations. In 2005, Levie saw the need for affordable storage on the Internet, and co-founded Box.net out of his college dorm room. In this high-energy lecture, Levie shares the successes and challenges of his company's move from early-stage startup to scalable cloud technology venture.

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