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The Entrepreneur

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The Importance of Periodic Intellectual Property Audits
Sherman Andrew J
11/1/2001
Article Resource
Summary:

As an entrepreneur, it is important to take periodic inventory of your assets so that they can be leveraged. Conducting an intellectual property audit can help create both incremental revenue streams and new opportunities.

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The Importance of Intangibles
Ruhe Thom
9/26/2011
Blog Resource
Summary:

Last spring, Athena Alliance, along with support from the Kauffman Foundation OECD, The Conference Board, and US National Academies, put together an inspiring conference on the role of intangible assets— information, workforce skills and know-how, effective management and marketing, business models, relations with suppliers and customers, software and databases, and intellectual property— in job creation and economic growth.

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The Fast Company Interview: Jeff Immelt
9/6/2007
Summary:

In 1995, Jack Welch nearly fired Jeff Immelt for poor performance. Five years later Immelt found himself trying to fill Welch's shoes. How did he turn things around? What lessons are here for you as a leader and owner? Plenty. This interview is an inspiring, informative read.

Go To Source (www.fastcompany.com)
The Essence of Leadership
8/23/2007
Summary:

Managing the day-to-day, conceptualizing a better future, and making it happen form the foundation for the "essence" of leadership: "Leaving your footprint in your area of passion." This article is a perceptive discussion about leadership and lists the eight qualities required to lead "paradigmatic change."

Go To Source (hbswk.hbs.edu)
The Entrepreneur's Rosetta Stone: How to Read a Business Plan
Smilor Ray
12/25/2000
Article Resource
Summary:

Financiers decode business plans, looking for the secrets of probable success. If yours shows a customer-driven opportunity that your company's talent, passion and skin in the game can actually pull off, they're more likely to be impressed.

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The Elevator Pitch
FastTrac
3/20/2007
Article Resource
Summary:

When asked about your business, you need to have a quick and compelling answer ready--you need an elevator pitch. This article discusses the important aspects of developing and delivering your elevator pitch.

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The Corporate Petri Dish
7/23/2010
Article Resource
Summary:

Corporate culture" doesn't just happen, it must be nurtured, just like a "culture" in a petri dish, writes the author.

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The Billionaires Who Made Themselves and Their Nations
4/7/2010
Article Resource
Summary:

Some people are born rich, but it is the self-made billionaires who inspire people more than anybody else. While most entrepreneurs won’t end up in the 10-digit club, there are lessons to be taken from these elites.

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The Art of Execution
8/2/2007
Summary:

Finding--and getting--the money you need to grow your company is important and exciting. Even more important, but too often not so exciting, is doing the right things in the right ways with that money. This article lists ten ways to "execute" effectively so the money does the job it's supposed to do.

Go To Source (blog.guykawasaki.com)
The Art of Bootstrapping
8/2/2007
Summary:

How do you succeed at "bootstrapping"? Author and entrepreneur Guy Kawasaki lists eleven highly practical "must do" behaviors for entrepreneurs and explains why they are so important. Examples: "Focus on cash flow, not profitability" and "Forget the 'proven team.'"

Go To Source (blog.guykawasaki.com)

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