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Drive Website Traffic Without Blurring Your Brand
Parker Lynn
5/23/2010
Article Resource
Summary:

Branding is all about differentiation -- standing out in the customer's brain by being different than the competition.  Search engine optimization is all about keywords, which identify what's already in a customer's brain about your category.

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Doing Well, Doing Good and Having Fun
Payne William H Bill
12/1/2004
Article Resource
Summary:

Bill Payne invests, serves on boards, teaches, writes and mentors -- but most of all, has fun.

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Terms and Conditions of Selling Your Business
Payne William H Bill
7/1/2006
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Summary:

Selling your company involves an entire set of specific business and legal terms and conditions that relate solely to this transaction and are often new to first-time entrepreneurs. This document contains a helpful list of pertinent terms as well as some issues that the selling entrepreneur might consider before closing the sale.

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Choosing Your Exit Strategy
Payne William H Bill
6/30/2009
Article Resource
Summary:

Selling your business to another individual or company is one of four usual choices for liquidating your equity. Here's a review of the pros, cons and alternatives that may help you evaluate your plans.

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Evaluating and Selecting a Strategic Partner
Peek Donna
12/1/2006
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Summary:

For effective strategic partner recruitment, the author recommends an eight-step plan, which includes identifying your target market, developing partner selection criteria, and developing an alliance plan with a selected partner.

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Lessons from Entrepreneurs Who Beat the Odds
Perman Stacey
10/30/2009
Article Resource
Summary:

The statistics surrounding the survival rate for small businesses have long been subject to fervid debate. Depending on who you're talking to, the predicted life span for a startup can elicit grim to cautiously optimistic responses.

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Anticipating Early Termination of a Strategic Partnership
Porper Daniel S
12/1/2006
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Summary:

When entrepreneurs sign up strategic partners, the primary focus often is on development and sales of products or services. For their protection, however, entrepreneurs also need to focus on crafting a proper legal framework in the event the partnership needs to be terminated.

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Babson Breeds New Business, Learning and Community Spirit
Rein Shaun
4/6/2010
Article Resource
Summary:

First-year undergrads at Babson College in Wellesley, Mass. have come up with 16 new businesses as part of a management and entrepreneurship course.  Each team was made up of approximately 30 students and the businesses vary from imitation sunglasses to wireless mice with 1GB USB storage to an accessory locating gadget.

The class, Foundations of Management and Entrepreneurship is a seven-credit, year-long focus on the world of business where student teams invent, develop, launch, manage and liquidate a business. Students study entrepreneurship, marketing, accounting, organizational behavior, information systems and operations. Babson provides up to $3,000 as startup money for these student endeavors and the businesses will run throughout the spring semester. Any profits are donated to a local community service agency of the team’s choice.

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How to Win the Valuation Game
Resnick Rosalind
4/30/2010
Article Resource
Summary:

With the market for early-stage capital beginning to bounce back, I'm once again fielding calls from entrepreneurs wanting to know how much of their company to give away to investors to raise the money they need to launch their businesses or take them to the next level.

Unfortunately, there's no easy answer to this question. An established business with sales, profits and cash flow may sell for five to 10 times earnings before interest, taxes, depreciation and amortization. But it's a lot harder to put a price tag on an early-stage venture that consists of a business plan, a web site and the founder's hopes and dreams. As a result, negotiations between start-ups and prospective investors often turn into angry arm-wrestling matches that end with both sides walking away empty-handed.

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Ancient Materials, Modern Technology, Timeless Challenges
Rhodes Richard
7/16/2001
Article Resource
Summary:

Creating value at every stage of the process, an entrepreneur rescues stone from sites threatened with destruction and gives it new life elsewhere. To manage multiple languages, locations, currencies and cultures, he relies on the Internet and high-speed telecommunications.

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