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After learning how to market themselves through tweets and status updates, some small companies are taking the next step: selling directly to consumers via social-networking sites.
Like every salesperson, I have a set quota I'm responsible for meeting each month. The difference is, it's self-imposed since I'm my own boss. Small-business owners might be happy to learn there is a formula to help you reach your goals consistently each month.
Last week at TechCrunch Disrupt, some of the New York City's most notable investors and entrepreneurs took the stage to talk about New York City's seed funding situation. The title of Startup Mecca still clearly belongs to Silicon Valley, but as panel moderator Erick Schonfeld notes, the number of startups making their way to the Big Apple is on the rise and dealflow in New York is quickly heating up.
As the credit crisis has made it tougher for small businesses to get funding, some would-be entrepreneurs have exploited a loophole that lets them finance a startup with 401(k) retirement funds without facing any taxes or penalties. Now the technique is catching the attention of the IRS, which plans to step up audits of such transactions.
WASHINGTON (Reuters) - President Barack Obama is to renew a push on Tuesday to persuade the U.S. Congress to approve a $30 billion plan to spur lending to small businesses and trigger job creation.
Baseball legend "Shoeless" Joe Jackson said "If you build it, he will come" -- a quote made famous by the Kevin Cosner movie Field of Dreams. A lot of companies take this approach when it comes to public relations.
Congratulations: You have survived the recession. Now what? If you have ever had the urge to start your own business, now may be a good time to make a move.
Startup CEOs wear many hats. None, perhaps, is more important than that of "company pitchman."
Branding is all about differentiation -- standing out in the customer's brain by being different than the competition. Search engine optimization is all about keywords, which identify what's already in a customer's brain about your category.
You don't need a lot of money to start a company, sometimes none at all.
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