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Explore the Entrepreneurship.org Resource Center to find resources. Designed with entrepreneurs in mind, our resource center allows you to find materials to grow great ideas.
There are four basic strategies for growth--Market Penetration, Market Expansion, Line Expansion, and New Product Development. This article examines Line Expansion.
There are four basic strategies for growth--Market Penetration, Market Expansion, Line Expansion, and New Product Development. This article examines Market Penetration.
There are four basic strategies for growth--Market Penetration, Market Expansion, Line Expansion, and New Product Development. This article examines Market Expansion.
A profile and a video tell the story of how entrepreneurship mentoring organizations have been a large factor in Peter Thomas' success, and how he in turn generously gives back his time and financial support.
Whether a company is built with 50/50, majority, or minority partners, the author shares key lessons learned about buy-sell agreements as his companies grew and became more sophisticated.
Baseball legend "Shoeless" Joe Jackson said "If you build it, he will come" -- a quote made famous by the Kevin Cosner movie Field of Dreams. A lot of companies take this approach when it comes to public relations.
Startup CEOs wear many hats. None, perhaps, is more important than that of "company pitchman."
Caroline Mak and her boyfriend Antonio Ramos loved the taste of ginger, but didn't like the sugary-sweet taste of ginger ales and ginger beers on the market. They weren't spicy enough, nor were they adequately tangy.
With the market for early-stage capital beginning to bounce back, I'm once again fielding calls from entrepreneurs wanting to know how much of their company to give away to investors to raise the money they need to launch their businesses or take them to the next level.
Unfortunately, there's no easy answer to this question. An established business with sales, profits and cash flow may sell for five to 10 times earnings before interest, taxes, depreciation and amortization. But it's a lot harder to put a price tag on an early-stage venture that consists of a business plan, a web site and the founder's hopes and dreams. As a result, negotiations between start-ups and prospective investors often turn into angry arm-wrestling matches that end with both sides walking away empty-handed.
A media entrepreneur advises joining and utilizing peer-to-peer groups that are selective to build the human capital that enables the building of companies.
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