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The rise of today's participant economy should be viewed by marketers as an opportunity. Technorati's David Sifry says the overall goal is to build a concrete two-way relationship with your customers in this new e-communications era.
More than half of all U.S. businesses are based at home. These companies often are dismissed as quaint hobbyist ventures, but new research suggests that's a mistake.
Pittsburg, Kansas and Pittsburg State University benefit from the broad generosity of Gene Bicknell, who gives because "it's the right thing to do."
When Michele McGeoy sold her first software start-up, she thought she was doing the best thing for her stakeholders. But, a few years later the new owners resold the company out of state, leaving her and her employees out of work. Having lost control by giving up ownership, McGeoy found a better solution for her next venture: She empowered employees by making them stakeholders and created a culture that promotes healthy growth.
This article discusses the Operations Plan as an action document to coordinate the activities of the company towards achieving the overall goals and mission.
Some world-beaters start young. And they're thinking about more than lemonade stands.
In 1996 Apple celebrated its 20th anniversary, Mark Zuckerberg was in junior high and Jacob Cook--who owns a computer support company--was born.
No, your math is right: Cook is all of 13 years old.
Cook, who lives in Sacramento, Calif., has been an entrepreneur for three years. At age 10 he started buying books and other "low-end stuff" at garage sales and re-selling it on eBay. As he learned more about computers, he started creating video tutorials about fixing tech problems and broadcasting them on YouTube. After he was profiled in a local newspaper, people started contacting him with their own troubleshooting requests. Today he charges up to $30 an hour to help clients erase computer viruses and fix other problems.
Based on 300,000 companies, most with annual sales under $10 million. One takeaway: Specialization pays off.
Spiking sales might make for good cocktail conversation, but if you don't turn a profit--and keep turning one--you won't be in business very long. With the help of Sageworks, a Raleigh, N.C.-based accounting consultancy and private-company data provider, Forbes assembled a list of the 20 most profitable businesses, on a pretax basis, that aspiring entrepreneurs might launch. At No. 1: offices of Certified Public Accountants, with an average pretax margin of 17.1%. Wired communication carriers (transmission-line operators and the like), which clock an average 10.1% margin, brought up the rear.
To maximize the amount of financing you can raise, you can either marshal tangible evidence of growth and success or demonstrate your company's potential.
The process of going through a legal audit isn't easy, but the risks associated with avoiding the issue are too high for any company to bear. Doing so is not only necessary, but beneficial.
Creativity is the emotional lifeblood of entrepreneurship. Without creativity, thousands of companies would not have been launched. However, it is an element of entrepreneurial life that isn't easy to safeguard under the law.
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