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Entrepreneurship : Article

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Protecting Trademarks I: Definition
Sherman Andrew J
2/12/2001
Article Resource
Summary:

Trademark protection may help a growing company establish, maintain and expand market share. This column, first of a series of three, explains how to meet the criteria for eligible words and symbols when you choose a trademark for your product or company.

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Protecting Trademarks II: Registration
Sherman Andrew J
2/19/2001
Article Resource
Summary:

Here's how to constitute and file an application to register your trademark. This column, second in a series, also lists the benefits of getting your mark onto either the Principal or the Supplemental Register, or both.

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Protecting Trademarks III: Enforcement
Sherman Andrew J
2/26/2001
Article Resource
Summary:

Once your trademark is registered, you'll need an active program to protect its use and ensure compliance. Detailed guidelines, monitoring and taking action against infringers can help.

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Basics of Company Valuation
Sherman Andrew J
3/19/2001
Article Resource
Summary:

Valuation may be done for a wide range of reasons and is not an exact science, whatever method you use. To understand how a company's fair market value is reached, start here.

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Methods of Company Valuation
Sherman Andrew J
3/25/2001
Article Resource
Summary:

Whatever formula you use to calculate the market value of a business--assets, performance or other multiples--a good starting point may be all it provides. Here's why--along with the other factors that count.

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Giving Investors Information: The PPM
Sherman Andrew J
4/16/2001
Article Resource
Summary:

The legal documents included in a Private Placement Memorandum give potential investors necessary information about your company, the terms of the securities being offered and the risks of buying and holding them. Here's how to put it together.

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Issuing Securities for Capital Formation
Sherman Andrew J
4/2/2001
Article Resource
Summary:

When a company needs to raise capital, it can issue stocks, warrants or options, bonds, notes or debentures. Know the functions and advantages of each before you choose.

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Joint Ventures and Corporate Partners
Sherman Andrew J
4/23/2001
Article Resource
Summary:

A search for a joint-venture partner requires a thorough review, extensive due diligence and a list of key objectives and goals. This article explains how to go through the process.

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Mergers and Acquisitions: An Introduction
Sherman Andrew J
4/30/2001
Article Resource
Summary:

This article, first in a series of seven, defines the terms and types of corporate marriage. Know the rationale for merging in various industries and the goals entrepreneurs seek to achieve before you take the plunge.

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Private Placement Offerings
Sherman Andrew J
4/9/2001
Article Resource
Summary:

Issuing shares privately is a viable way for small and growing businesses to raise capital, exempt from many registration and reporting requirements. Here are the rules you need to know.

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