to page content
to site navigation
Explore the Entrepreneurship.org Resource Center to find resources. Designed with entrepreneurs in mind, our resource center allows you to find materials to grow great ideas.
There are four aspects to evaluating the effectiveness of your marketing activities--external factors, cost-benefits, feedback, and long term perspective.
Leading an entrepreneurial organization primed for growth requires that the right people are filling the right roles on your management team.
When developing and marketing products and services, it is critical to clearly understand and communicate the offering's features and benefits.
Knowing where your products or services are in their life cycle will help you make refinements or adjustments to align them with your business strategy.
Promoting your products and services is a great way to stay in front of the potential or existing customers and to create interest to buy again.
Production planning involves evaluating your current production facilities to determine how effectively it fits with your overall growth plan.
Publicity is known as "free advertising" but can be expensive in terms of the time and resources you invest. This article will discuss how to make publicity work for you.
To succeed in business, entrepreneurs must understand the language of business, which enables them to evaluate financial reports and make better decisions.
This article discusses one of the most effective market strategies for any company, creating a company brand.
Your workflow--processes, procedures, and policies--need to be communicated verbally and written. Written communication should include job descriptions, performance standards, performance reviews, and controls.
Want to get connected? Sign up to receive regular news, polls and updates from The Kauffman Foundation.
A robust online curriculum for entrepreneurs.
Explore Founders School >
A network of U.S. cities facilitating a weekly entrepreneur education program. Go to 1 Million Cups >
Whether you are starting or growing a company, FastTrac will help you live your dream at each stage.
Get started with FastTrac >