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Entrepreneurship : Article

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Assessing Industry Potential
FastTrac
8/28/2006
Article Resource
Summary:

When evaluating industry potential, key considerations include its current size and rate of growth as well as profitability characteristics and trends.

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Clarifying Your Vision
FastTrac
8/28/2006
Article Resource
Summary:

Entrepreneurs should articulate their purpose in a specific three-year vision statement with specific goals for growth.

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Gearing Up for Growth
FastTrac
8/28/2006
Article Resource
Summary:

As entrepreneurs plan for growth, they identify the key issues that provide useful information. Consider how one entrepreneur takes an indepth look at her business and uses this insight to clarify a vision and set clear goals for her business.

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SWOT Analysis
FastTrac
8/10/2006
Article Resource
Summary:

SWOT analysis provides an excellent tool for entrepreneurs to evaluate the strengths, weaknesses, opportunities, and threats of their business.

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Defining Your Business Strategy
FastTrac
9/28/2006
Article Resource
Summary:

A business strategy incorporates business and personal goals into a competitive advantage that will successfully carry the business into the future.

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Determine Market Potential
FastTrac
9/20/2006
Article Resource
Summary:

Determine the market potential of business's products or services by examining the key factors presented in this article.

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Evaluating Your Business Model
FastTrac
9/20/2006
Article Resource
Summary:

During the planning process, entrepreneurs must evaluate their business model to ensure that the current model will support growth.

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Exit Strategies
FastTrac
9/20/2006
Article Resource
Summary:

Exit strategies should be designed as a part of the overall plan for growth. The exit strategy plays a key role in determining the strategic direction for the company.

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Gathering Information: Data to Collect
FastTrac
9/20/2006
Article Resource
Summary:

Thorough market research includes analysis of the customers and the competitive environment.

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Growth Strategy: Line Expansion
FastTrac
9/20/2006
Article Resource
Summary:

There are four basic strategies for growth--Market Penetration, Market Expansion, Line Expansion, and New Product Development. This article examines Line Expansion.

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