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Entrepreneurship : Article

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Clarifying Your Vision
FastTrac
8/28/2006
Article Resource
Summary:

Entrepreneurs should articulate their purpose in a specific three-year vision statement with specific goals for growth.

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Assessing Industry Potential
FastTrac
8/28/2006
Article Resource
Summary:

When evaluating industry potential, key considerations include its current size and rate of growth as well as profitability characteristics and trends.

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Processes, Procedures, and Policies
FastTrac
4/13/2007
Article Resource
Summary:

Discover the importance of planning and documenting processes--what we do, procedures--how we do it, and policies--why or when we do it.

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Enhancing Customer Service
FastTrac
3/20/2007
Article Resource
Summary:

Your Marketing Plan should include specific information on how you plan to create and maintain customer relationships. This article will provide ideas to serve as a basis for planning.

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Understanding Market Research
FastTrac
3/20/2007
Article Resource
Summary:

Whether you are designing marketing campaigns, buying an existing business, or expanding into new markets, information provided through marketing research is essential to making successful decisions.

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Leading Change
FastTrac
3/12/2007
Article Resource
Summary:

As the entrepreneur, you have to give your support to change efforts, whether you are the project champion or not. This article will help you communicate your support widely and regularly, providing resources and time to help the effort succeed.

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Introduction to Primary Research
FastTrac
3/20/2007
Article Resource
Summary:

Although sometimes costly and time-consuming, conducting your own primary research can deliver specific results that are usually the most timely and relevant to your business.

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Preparing for Potential Funders
FastTrac
3/12/2007
Article Resource
Summary:

As you read this article, consider the critical preparation necessary to approach bankers and investors with your business proposal.

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What Makes a Good Technology Business Concept?
FastTrac
3/20/2007
Article Resource
Summary:

This article discusses positive attributes and fatal flaws of technology and life sciences business concepts.

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Watching Trends
FastTrac
3/20/2007
Article Resource
Summary:

Entrepreneurial success is related to the entrepreneur's ability to spot trends. This article identifies potential sources of trends that every entrepreneur should be reviewing.

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