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Entrepreneurship : Article

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Perks Help Retain and Attract Employees
McMahon Michael
6/1/2007
Article Resource
Summary:

As an entrepreneur you're probably looking for ways to increase executives' perks as a method of attraction and retention. One program you might consider is a medical reimbursement plan. Another is a key-man insurance policy--especially if you have business partners.

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Staying Competitive with Executive Compensation
Caruso Richard E
6/1/2007
Article Resource
Summary:

As details regarding executive pay packages become more and more public, the best leaders are opting to make career choices that keep them out of the spotlight. This entrepreneur offers creative tips for finding and compensating the best executives in today's global marketplace.

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From Engineering to Entrepreneurship to Giving -- It's All About Opportunities
Anderson James A
5/15/2007
Article Resource
Summary:

The essence of entrepreneurship, say many entrepreneurs, is the ability to see and act on opportunity.

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Five Reasons to Outsource E-mail Send
Jennings Jeanne S
5/1/2007
Article Resource
Summary:

This marketing expert and author provides five reasons why outsourcing e-mail marketing to a reputable e-mail service provider can optimize your return on investment.

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Free Technology Training Coming Soon
Charuhas Chris
5/1/2007
Article Resource
Summary:

Entrepreneurs and their teams will benefit soon from free, high-quality computer tutorials. This author identifies several innovative, entrepreneur-led companies that are creating technology tutorials and providing just-in-time, online training--along with why more companies are developing free, Web-based, educational resources.

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Toward a Virtual World
Gaut Norman PhD
5/1/2007
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Summary:

From a lab at MIT to connecting 50,000 high school students live around the world, Norman Gaut's team at PictureTel were pioneers in connecting the world via real-world time, visual communications.

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Processes, Procedures, and Policies
FastTrac
4/13/2007
Article Resource
Summary:

Discover the importance of planning and documenting processes--what we do, procedures--how we do it, and policies--why or when we do it.

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Creative Research to Test Assumptions
Leibel Kevin
4/1/2007
Article Resource
Summary:

This entrepreneur attributes his success to a philosophy built on persistence, creativity, and a penchant for asking, "Why not?" His path as an entrepreneur is rooted in creative, out-of-the-box market research capabilities.

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How to Conduct Fundamental Market Research
Warner Bill
4/1/2007
Article Resource
Summary:

Completely understanding your market allows you to confidently approach any customer, potential partner, or investor. This entrepreneur and angel investor outlines a five-step process for knowing breadth and depth of the market landscape.

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Market Research Informs a Business Idea
Smith Sally E
4/1/2007
Article Resource
Summary:

This entrepreneur and former banking executive shows how she used market research to discover the opportunity for an unexpected new venture. She researched ways around obstacles, identified solutions, and stayed creative--until one day, she found herself at the helm of a very successful business.

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