to page content
to site navigation
The Resource Center has all the info you'll need From content to user feedback, the resource center has the information you need for every level of the entrepreneurial process.
Entrepreneurs could give their budding companies a powerful financial boost by using a source of funding usually considered off limits--the retirement kitty. The author, a certified financial planner, does, however, caution company builders to leave a portion of those funds intact, using more accessible sources first. Thereafter, he argues, tax-deferred assets in a 401(k), SEP, or IRA comprise a personal venture capital fund that can do as much for an individual's business as for his or her golden years.
Securing funding for a business, be it a startup or a growing company, involves establishing a reputation and building relationships, writes the author. Funding options multiply once the good word is out about an enterprise, she notes. Included are tips for getting loans and other financing for both new and established concerns.
This veteran entrepreneur, who currently works as COO at a fast-growing company, relays his experiences hiring the key people for his teams. To recruit top talent, he recommends several key hiring tactics, including establishing a hiring forecasting plan and exercising patience and caution during the hiring process.
You don't need a lot of money to start a company, sometimes none at all.
Attention-grabbing tactics for niche products include providing snappy names and packaging, placing cold calls, and befriending the media in an effort to win PR, says the founder of a specialty women's hosiery company.
Before you can create a winning brand strategy, you've got to have a winning product or service to promote.
This marketing expert and author provides five reasons why outsourcing e-mail marketing to a reputable e-mail service provider can optimize your return on investment.
The devils plaguing entrepreneurs who outsource are indeed in the details. Getting it right involves sidestepping five common pitfalls and following five commonsense practices. Basic to a successful outsourcing relationship: Does everyone agree on what the deliverables will be?
After years of bumps and bruises acquired in partnering his small firm with large ones, the entrepreneur shares his lessons learned along the way. He outlines a five-step partner consideration process, which includes researching potential partners for proper fit and using your small size to your advantage.
Many patents are valuable assets and are worth the time and money spent in obtaining them. This topic overview asserts entrepreneurs should undertake an objective analysis of a potential patent's value prior to filing an application to avoid investing in a possibly worthless asset.
Want to get connected? Sign up to receive regular news, polls and updates from The Kauffman Foundation.