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Entrepreneurship : Article

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Using SBIR to Bootstrap Your Company
Katz Warren
3/1/2007
Article Resource
Summary:

Warren Katz, founder of a defense-related technology company, illustrates how he took advantage of the U.S. Small Business Innovation Research (SBIR) program to provide seed funding for RandD that later turned into a major product for his company.

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Communicating Your Workflow
FastTrac
2/21/2007
Article Resource
Summary:

Your workflow--processes, procedures, and policies--need to be communicated verbally and written. Written communication should include job descriptions, performance standards, performance reviews, and controls.

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Helping Others Be Successful
FastTrac
2/20/2007
Article Resource
Summary:

The people working for you will be the ones to determine your success. This article will help you discover what motivates them.

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Developing Niched Markets
FastTrac
2/8/2007
Article Resource
Summary:

Developing niche markets can be a successful marketing technique as it can save resources, time, and money.

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Legal Issues With Use of Leased Workers
Cross Dan S
2/8/2007
Article Resource
Summary:

If you are considering using leased workers for your company, this article provides a detailed overview of the legal issues relevant to the employer, including IRS regulations and litigation.

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Pricing Boundaries
FastTrac
2/8/2007
Article Resource
Summary:

How do you know if your pricing strategies are helping you meet your goals? This article reviews the pricing process and provides guidelines to re-evaluate the prices of your products and services.

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The Importance of Marketing
FastTrac
2/6/2007
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Summary:

Developing effective marketing strategies can be the difference in the success of roughly equal products and services.

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External Sales Methods
FastTrac
2/2/2007
Article Resource
Summary:

This article reviews the advantages and disadvantages of an external sales method and helps entrepreneurs evaluate the most common types of external sales methods--licensing, existing distribution channels, and sales or manufacturer's representatives.

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Internal Sales Methods
FastTrac
2/2/2007
Article Resource
Summary:

This article reviews the advantages and disadvantages of an internal sales method and helps entrepreneurs evaluate the most common types of internal sales methods--solo approach, direct sales force, and internet.

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Maximize Cash Flow: Cash Cycle
FastTrac
2/2/2007
Article Resource
Summary:

By measuing the cash cycle--the time it takes to receive cash from sales after investing in products/services--entrepreneurs can monitor and improve internal cash flow.

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