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The Resource Center has all the info you'll need From content to user feedback, the resource center has the information you need for every level of the entrepreneurial process.
Excellent suppliers keep their promises, providing supplies and services when you need them.
This article provides ideas on how to track the effectiveness of your marketing activities.
There are four aspects to evaluating the effectiveness of your marketing activities--external factors, cost-benefits, feedback, and long term perspective.
Leading an entrepreneurial organization primed for growth requires that the right people are filling the right roles on your management team.
When developing and marketing products and services, it is critical to clearly understand and communicate the offering's features and benefits.
Knowing where your products or services are in their life cycle will help you make refinements or adjustments to align them with your business strategy.
Production planning involves evaluating your current production facilities to determine how effectively it fits with your overall growth plan.
Although some companies can thrive by pushing beyond their current strengths, it makes sense to continue to offer products and services within a company's current core competencies.
As a child growing up in Chihuahua, Mexico, Cecilia Levine's English vocabulary didn't include "entrepreneurship," but she certainly could see the difference it made in people's lives. What she couldn't see then was how entrepreneurship would provide her with the tools, resources and passion to improve the lives of thousands on both sides of the U.S.-Mexican border.
When the author's company was selected to host an event featuring the President of the United States, a lot of hard work was required to pull it off. The PR benefit of hosting such an event, however, was a critical factor in helping fuel the company's continued growth.
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